Starbucks aims at inspiring and nurturing the human spirit. With this in mind, learning and growth are part of human inspiration and nurture. Starbucks has engaged diverse objectives that add to organizational learning and growth. However, this paper tackles three objectives. The performance measure, level of performance and a new program or action will be included. This will highlight ways of making improvements on the existing objectives.
The first objective is to bring diversity (Starbucks, 2013a). Starbucks aims at creating in its workforce, suppliers, customers, and products. It embraces the diverse cultural values while respecting and including them. In order to enhance learning and growth in this objective, the organization can use the feedback. This is usually conveyed via reports from the auditors and other external entities. Feedback from customers and employees is also relevant. The feedback received from the community as a whole is equally relevant. The company should attain positive feedback by 80% and over (Michelli, 2007). The suggested action plan includes interchanging the employees within the Starbucks organization. The employees or suppliers in London may introduce a new idea in Australia. Additionally, the coffee accompaniment made in Australia may be highly appreciated in the U.S.
The other objective includes creating a connection...
Starbucks- Cultural Diversity a Management Challenge Katy Hollenbeck This essay shows how Starbucks grew from its one store in Seattle to the global brand it is now. It also covers briefly how the message of diversity has evolved in recent times for Starbucks with Starbucks cooperating with ethnic organizations, promoting a more literal sense of inclusion among various ethnicities, races, ages, genders, and religions. Starbucks has a long history of being a
Starbucks is the leader of the coffee and coffee-based beverages industry across the world, having transformed the simple act of drinking coffee into a valuable and memorable experience. The business model implemented by the firm is based on the creation of various coffee and coffee-based beverages, of a multitude of flavors and sold in pleasant stores across the globe. The Starbucks stores integrate relaxing and modern ambiance, free wireless internet,
The partnership is known as Create Jobs for USA. With this and other community and environmental projects, the company is focused on being a "catalyst for positive change" (Starbucks, 2012). In addition to the employment program, the company is also focused, as mentioned above, on ethical sourcing for its coffee beans. The program created with this purpose is known as C.A.F.E. Practices and is in its eighth year. Specifically, what
Starbucks 2010 MOST ETHICAL RESTAURANT Starbucks Coffee Company was chosen Most Ethical Restaurant for 2010, according to strict screening methods and criteria (Ethisphere, 2010). These criteria were corporate citizenship and responsibility, corporate governance, innovation in public well-being, industry leadership, executive leadership, regulatory and reputation track record and internal systems and ethics or compliance program. Starbucks is the lone recipient of the award in the restaurant and cafe category (Ethisphere). Company History Starbucks Coffee Company
A fourth foundational element is the strength of the Starbucks brand itself and is ubiquity globally. As a result of rapid and well-defined strategies for opening up retail stores, Starbucks is now considered one of the most preeminent and strongest brands globally. Starbucks has generated the strength of their brand through combining high-quality coffee and tea beverages with the third-place concept to generate customer loyalty and world-of-mouth among customers and their
This strategy was combined with the company's focus on CAFE-based compliance and support for Fair Trade-based trading practices with coffee suppliers. This renewed focus on managing their supply chains to tighter levels of profitability and performance metrics including increasing quality standards has led to a significant reduction in operating expenses and control of variable costs (Starbucks Investor Relations, 2011). Starbucks was also able to manage costs of closing locations
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