Also, businesses should be open to the idea of changing the way these relationships are formed and maintained to make way for the changing business environment. "Changing the prevailing relationship a firm has with its stakeholders offers an opportunity for innovation and the economic rewards that accompany such innovation" (Harting, Harmeling & Venkataraman, 2006, p.44).
Conclusion
In short, different stakeholder groups have a big impact on the performance of a company. Their influence spreads across all aspects of the business including its financial performance. Good relationship with these stakeholder group are vital for the success of the company and the benefits of maintaining such good relations far outweigh the drawbacks that come with it.
References
Friedman, Andrew; Miles, Samantha. (2006). Stakeholders: Theory and...
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