Aims and Objectives
The researcher's primary aim for the study is to explore particular aspects of the technology and applications, as well as the special features of the Apple i-Phone 3G, as compared and contrasted to a: Research in Motion's BlackBerry 8100 Pearl; b: Motorola Q; c: Samsung BlackJack II SGH-i617 d: Samsung BlackJack SGH-i607.
Objective 1
Conduct a thorough Literature Review of relevant information relating to particular aspects of the Apple i-Phone 3G, particularly as it compares/contrasts four other smartphones
Objective 2
Develop or secure an abbreviated questionnaire dedicated to collecting customer contentions regarding smartphones.
Objective 3
Implement questionnaire developed, retrieve results and compile with findings from the literature review to address this study's research question.
Conclusion
As the quote introducing this chapter/study explains, when one compares things, this typically indicates the discussion will emphasize similarities of the two items. When one contrasts items, however, this indicates differences in the two items will be considered (Columbia Guide… 1993). During the next chapter, the literature review, the researcher, as the quote notes, compares and contrasts the technology and applications, as well as the special features of the Apple i-Phone 3G, as compared and contrasted to a: Research in Motion's BlackBerry 8100 Pearl; b: Motorola Q; c: Samsung BlackJack II SGH-i617 d: Samsung BlackJack SGH-i607.
CHAPTER II
LITERATURE REVIEW
"Compare usually implies that a discussion will emphasize similarities;
contrast usually implies that it will emphasize differences"
(Wilson 1993).
As chapter I purports, this study, primarily utilizes secondary information to compare and contrast the technology and applications and the special features of the Apple i-Phone 3G to four other contemporary smartphones. This literature review chapter utilizes a thematic organization with the five following themes:
5. Apple iPhone 3G (8GB model)
6. Research in Motion's BlackBerry 8100 Pearl
7. Motorola Q
8. Samsung BlackJack II SGH-i617
9. Samsung BlackJack SGH-i607
For this literature review chapter, the researcher presents the a sampling of information retrieved from Web sites; articles; books; newspaper excerpts; etc., relevant to considerations of the technology and applications and the special features of the Apple i-Phone 3G, as compared and contrasted to a: Research in Motion's BlackBerry 8100 Pearl; b: Motorola Q; c: Samsung BlackJack II SGH-i617 d: Samsung BlackJack SGH-i607.
The researcher initially accessed and reviewed more than 60 credible sources to narrow down the more than 40 noted in the reference section in this study. The literature review
Apple iPhone 3G (8GB model)
Apple's iPhone 3G (8GB model) reportedly does not have any credible peer, according to Goldstein (2009). Some fans of this smartphone, which launched July 2008, claim it "has it all," while some reviews denounce the iPhone 3G as it may at times prove unreliable in its connection to at&T Mobility's 3G HSPA network, which continues to remain popular. The Apple's iPhone 3G (8GB model) has become a top seller for the following key reasons:
An attractive scope of its functions (includes doubling as a phone and an iPod);
Accelerometer functionality (includes Google Maps and other available applications available the Apple App Store offers);
Stylish sleek look;
The accompanying "Apple" brand aura.
Figure 1 portrays the Apple's iPhone 3G (8GB model).
Figure 1: Apple's iPhone 3G (8GB model) (Goldstein 2009).
Advertisements for the iPhone 3G assert that using this smartphone simplifies making a call to tapping a name or number. Each of the owner's contacts appear as he/she scrolls through in a list with a flick of his/her finger. In addition, Visual Voicemail, just like email, plays the owner's messages in whatever particular order he/she designates (Features 2009).
Email on iPhone appears and works like email on the computer; with support by popular email servers which include MobileMe, Microsoft Exchange, Yahoo! Mail, Google Gmail, and AOL, along with the majority industry-standard IMAP or POP mail systems to bring the owner's email to their hand, wherever they may be (Features 2009).
Safari, reportedly the most advanced web browser available, serves as the browser for the iPhone. With 3G and Wi-Fi, the owner may browse the Internet faster than ever, promoters proclaim. "With its beautiful 3.5-inch widescreen display and Multi-Touch controls, iPhone is also one amazing iPod. Browse your music in Cover Flow and watch widescreen video with the touch of a finger" (Features 2009 p.4). Owners of the iPhone also have access to a chat-style view. An intelligent Multi-Touch keyboard predicts and suggests words as the owner types, which contributes to Apple's claim that iPhone texts prove to be smarter than any smartphone. (Features 2009).
Other "smart" perks for the iPhone owner include the ability to easily find his/her location, obtain directions, and view traffic from his phone. "Maps on iPhone 3G combines GPS, Wi-Fi, and cell tower location technology with the Multi-Touch interface to create the best mobile map application ever" (Features 2009 p. 6). In addition, along with the opportunity to choose from reportedly millions of DRM-free iTunes Plus songs, he iPhone owner only pays what he/she would pay if downloading iTunes on his/her computer (Features 2009).
Specifics for the Apple's iPhone 3G include:
Height: 4.5 inches (115.5 mm)
Width: 2.4 inches (62.1 mm)
Depth: 0.48-inch (12.3 mm)
Weight: 4.7 ounces (133 grams) (Features p.12)
Capacity: 8GB or 16GB flash drive (Features p.12)
iPhone 3G Power and Battery
Built-in rechargeable lithium-ion battery3
Charging via USB to computer system or power adapter
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