Scales
Likert Scale
Please indicate how much you agree or disagree with each of these statements:
Regarding the hotel's convenience of location:
If on vacation, the hotel was near most tourist attractions.
Strongly agree 2. Agree 3. Neutral 4. Disagree 5. Strongly Disagree 6. N/a
If traveling for business reasons, the hotel was near my desired destination.
Strongly agree 2. Agree 3. Neutral 4. Disagree 5. Strongly Disagree 6. N/a
The hotel was easily accessible by my desired mode of transportation.
Strongly agree 2. Agree 3. Neutral 4. Disagree 5. Strongly Disagree 6. N/a
Friendly personnel:
Upon check-in, the staff was friendly, courteous and helpful.
Strongly agree 2. Agree 3. Neutral 4. Disagree 5. Strongly Disagree 6. N/a
During my stay, the staff assisted me with all of my problems promptly and courteously.
Strongly agree 2. Agree 3. Neutral 4. Disagree 5. Strongly Disagree 6. N/a
Value for money:
The quality of my room was well worth its price.
1. Strongly agree 2. Agree 3. Neutral 4. Disagree 5. Strongly Disagree 6. N/a
The quality of services provided by the hotel was well worth the price of my stay.
1. Strongly agree 2. Agree 3. Neutral 4. Disagree 5. Strongly Disagree 6. N/a
Housekeeping:
The housekeeping services kept the room clean.
1. Strongly agree 2. Agree 3. Neutral 4. Disagree 5. Strongly Disagree 6. N/a
The housekeeping staff was discrete and did not disturb me if requested.
1. Strongly agree 2. Agree 3. Neutral 4. Disagree 5. Strongly Disagree 6. N/a
The housekeeping staff kept the rooms stocked with towels and other needed toiletries, or provided them if asked.
1. Strongly agree 2. Agree 3. Neutral 4. Disagree 5. Strongly Disagree 6. N/a
My check out was conducted in a fast, friendly, and efficient manner.
1. Strongly agree 2. Agree 3. Neutral 4. Disagree 5. Strongly Disagree 6. N/a
Semantic differential scale
Rate you feelings on the following aspects of your stay:
Convenience of hotel to desired destination:
Very convenient Somewhat convenient About what I expected Somewhat inconvenient Very inconvenient
Friendliness and helpfulness of hotel staff:
Very friendly and helpful Somewhat friendly and helpful No strong feelings
Not very friendly or helpful Not friendly or helpful at all
Value for quality of room and services:
Great value for money Good value for money Same as similar hotels
Poor value Extremely poor value
Quality of housekeeping -- cleanliness of rooms:
Extremely clean Very clean Somewhat clean
Not clean at all
Other housekeeping issues -- discretion, respect, service:
Extremely satisfied Very satisfied Somewhat satisfied Dissatisfied Very dissatisfied
Check-out:
Extremely Efficient Very efficient Average Somewhat inefficient
Very inefficient
Graphic rating scale
On a scale of 1-10, how convenient was the location of the hotel to your desired destination?
Extremely Convenient 1-2 3-4 5-6 7-8-9-10 Extremely Inconvenient
On a scale of 1-10, how friendly and helpful was the hotel staff during your stay?
Very friendly and helpful- Not friendly, did not provide adequate or expected assistance
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