¶ … largest problem with radio stations is that the mass-market "one- size-fits-all" approach seems to fail at making any one individual particularly satisfied. We live in a world of individual expression and people will begin demanding individualized radio stations. Internet radio holds the greatest potential to deliver on this vision. Many companies are already taking advantage of streaming audio to deliver music over the World Wide Web, but this proposal explores the ability to take music delivery to the next step. The idea for this new radio station called Tunes You Choose is to offer a personalized service for each listener. The customer selects from a portfolio of music options which songs to include for playing when they login. And, there's a new releases section categorized by types of music to encourage the audience to listen to new songs. It's almost like a free version of Napster, except songs can't be downloaded; they can only be listened to via continuous streaming. And, unlike traditional radio, song can be repeated or started over by the user. Tunes You Choose's major value proposition over traditional radio stations is that the customer never has to listen to music that he or she doesn't like and...
Also, in 1999, Internet listening was already up to thirty percent of all Web users. A study of more than 1500 Webcast users found that fifty-six percent of these consumers showed an interest in creating their own customized radio stations on or through a Web site. Therefore, it appears that Tunes You Choose is spot on with market trends for radio listening and in touch with consumer preferences for how they would like to listen to radio on the Web.
The program director also typically fulfills duties in the realm of direct negotiations with recording labels and other professional management and representation in connection with establishing product or talent exposure goals that are mutually agreeable to all parties. This often requires polished negotiating and communications skills, particularly because the interests of the station and those of artists and their representation may not necessarily coincide (Hall & Hall, 2000). Finally, the broadcast
Microsoft's strategies are likely to reflect negatively on society, considering that the company is practically denying other companies the right to serve their users. In spite of the fact that other browsers are likely to fit the needs of some users better, these respective individuals have not have the opportunity to actually understand this. Society needs to be a place where the best products need to be promoted and openly
Mogel's #5: Carefully read the want ads in trade publications. Mogel's #6: Give thought to going to graduate school in broadcast journalism. You may not want to be a reporter as a career, but Mogel writes that journalism could "give you the edge you need to get the right job." He adds that perhaps a better idea for some individuals would be to work a couple years in radio
Radio Sawa revolves refers to means in which the American message can be delivered to the Arab world. Indeed, following the attacks on the 11th of September and the increased waves of terrorism and anti-Americanism in the Middle East (or rather in the Greater Middle East region, including here Iran or Egypt), an efficient propaganda medium was essential for the United States. Such a propaganda mean would have provided an
Radio Industry Has Changed Imagine studying media convergence, when one discovers radio. Radio has changed over the years. People can now access it online and within his or her own car. Everything has become digital. Without radio, people are not current with the latest songs and artists because of how much it shapes culture. One will discuss radio and its evolution while discussing an actual that took place currently. Radio Radio first
After the acquisitions are made, the stock price will drop back down to a more normal multiple. It is the more normal multiple that Radio One has to keep in mind when considering the long-run dilutive effect of the purchase. The rate at which Radio One should pay should reflect the future cash flows of the businesses it is buying. Normally, the company buys underperforming stations and then turns them
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