On the other hand, though, the company is highly vulnerable to erosion of its online market share in several categories, except those that may require a touch-and-feel ability to encourage the purchase decision (i.e., a large boat or tent).
Force No. 5: Internal Rivalry: The company is privately held and there was no internal rivalry discerned from the literature review.
Market Penetration, Market Development and Product Development
The company's market penetration in North America consists of 52 retail stores as well as its facility in Canada together with its online offerings (About Bass Pro-Shops, 2012). The company's market and product development remain aggressive and high profile in all of the communities in which it competes (Bass Pro-SWOT analysis, 2012).
SWOT Analysis
A SWOT analysis helps to identify internal and external factors that affect the company's competitive environment.
Strengths (internal): Because the company is privately held, the company's leadership team enjoys a high degree of flexibility in its decision-making.
Weaknesses (internal): Although the company is technically an "international," Bass Pro-Shops has only launched one retail store in Canada and there is no indication that there are plans for expansion to other countries in the foreseeable future.
Opportunities (external): The company has formed strategic partnerships with police and sheriffs' agencies in a number of the communities in which it has operations in an initiative intended to promote inner-city sports through basketball, soccer and softball teams (Wilson,...
5% and 2.35% over that period but opposite the trend of fluctuation in overall spending The result is approximately $23.5 billion spend each year in the U.S. attending sporting events like the 82 games per year at the Boston Garden Average U.S. households spent more attending sports events while incomes fell after 2007, and less as incomes increased since then Households in the Northeast region including Boston spend higher on "apparel and services"
References Best practices in encryption. (2008). nuBridges.com. [Online]. Available: http://www.nubridges.com/keymanagement1/. Bryan, H. (2001). Reply to David Scott and C. Scott Shafer, recreational specialization: AC critical look at the construct. Journal of Leisure Research, 33(3), 344. By the numbers. (2008). Bass Pro-Shops. [Online]. Available: http://vocuspr.vocus.com/vocuspr30/Newsroom/ViewAttachment.aspx?SiteName=basspro&Entity=PRAsset&Atta chmentType=F&EntityID=112488&AttachmentID=7f9f9eb0-2281-4066-b382- c00619b835c8. Company overview. (2008). Bass Pro-Shops. [Online]. Available: http://www.onlinepressroom.net/basspro/. Gerstein, D.M. (2005). Securing America's future: National strategy in the information age. Westport, CT: Praeger Security International. Hepner, R. (2001, July 6).
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