Porter's 5 forces are threat of new entrants, bargaining power of buyers, bargaining power of suppliers, substitution threats and rivalry determinants. In my opinion, as a small food retailer, you can count disadvantages vs. major food retailers in all these categories.
As such, first of all, entry barriers refer to such things as economies of scale, brand identity or access to necessary input information. As a small food retailer, you are not able to realize the economies of scale that larger food retailers successfully provide basically because a larger food retailer has several activities and is able to successfully transfer costs from one to the other. On the other hand, as a larger retailer, you are able to spend and invest in your brand, to the point that a small retailer will be practically inexistent as opposed to a strong brand, a brand which has received consistent investments. In terms of access to information, a larger retailer can afford research and marketing campaigns that will provide the necessary information on the existing competition, on customer taste and preferences etc.
In terms of supplier power, a small food retailer will never be able to afford the costs implied by a switch to a different supplier and, as such, will never be able to absorb such costs.
In terms of buyer power, a large food retailer is bound to count on an increased volume of consumers, a volume which will be able to have a price advantage over a smaller company, a smaller food retailer which would never afford to practice low practice, due to its inability to achieve economies of scale (see previously).
As for rivalry determinants, we are dealing again with economies of scale and the capacity to promote one's brand. The exit barrier are also partially prohibitive for a small food retailer....
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