Phillip Morris Part II
Phillip Morris International as discussed in part one of this paper series is "the leading international tobacco company with products sold in over 180 countries" (Phillip Morris International. About Us. 2011). The organization concerns itself with a dual track philosophy "provide high quality and innovative products to adult smokers, and reduce the harm caused by tobacco products" (Phillip Morris International. Company Overview. 2011). While in many ways there is a certain cognitive dissonance to this corporate mission; the firm has been successful in generating quality outcomes for their shareholders with "total shareholder return (TSR) for the year 2010 a strong 27.2%, well ahead of their peer group (up by 8.7%) and the S&P 500 (up by 15.0%)" (Phillip Morris International Annual Report. 2011.). The company's success stems from their ability to generate consistent operating cash flow which is used for a variety of purposes including: logistics, supply chain management, stock buybacks, and most importantly critical investments, setting the foundation for sustainable growth into the future. An analysis of two specific investments: a current purchase which allowed for a "highly successful business combination with Fortune Tobacco Corporation in the Philippines" (Phillip Morris International. Annual Report. 2010.); and a transaction securing the patent rights for an innovative cigarette substitute to drive future profitability, limn the importance of PMI's capital expenditures (Phillip Morris International. Press Release. 2011).
Long-Term Investment: Nicotine-Contained Aerosol
As discussed in part...
Tobacco Industry History of Tobacco Ancient Times Fifteenth Century Sixteenth Century Seventeenth Century Eighteenth Century Nineteenth Century Twentieth Century Modern Times Corporate Stakeholders Ethics & Social Values Ecology & Natural Resources Saint Leo Core Values Throughout its long and storied history, tobacco has served the various appetites of religious shamans, aristocratic noblemen, common sailors, money changers and modern-day captains of industry. The aeromatic plant grew naturally in the moderate climates of the Americas and was transported to every corner of the world by seagoing
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However, during the little more than 10 years of this research line, contradictory results have been found (Brynjolfsson, Hitt, & Yang, 2002). From the 1970s to 1980s, those companies that invested more in IT suffered a relative setback in the work factor productivity indexes. This paper will discuss the relationship between IT and competitive advantage in following content. We believe that IT is necessary to improve competitive position of
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