Personal Strategic Leadership Plan
Background of the Situation Requiring Change
In my current organization, there is a need to improve the communication efficiency of many employees. We have encountered problems because of poor communication, especially in written form. Some of our personnel perform their other job functions well but when it comes to written communication, they lack professionalism and precision. On several occasions, clients have expressed frustration because they were unable to understand the meaning of emails sent to them in the ordinary course of business.
For example, one client complained and asked to be re-assigned to different account managers because he believed that the export manager who had been handling his account was inexperienced. Meanwhile, she has more than a decade of experience doing her job and she is one of our new employee trainers. Our internal audit of her communications with clients revealed that the problem is strictly one of poor communication. She routinely uses unprofessional language that gives the impression that she is incompetent or inexperienced. Another similar situation occurred with other employees in connection with their use of inappropriate slang, colloquialisms, abbreviations, and even emoticons in professional emails.
Therefore, this leadership plan is intended to address the communication skills and styles of our employees so that their communications do not undermine their professionalism in other aspects of their positional responsibilities. The plan will consist of specific goals, methods for achieving those goals, steps for their effective implementation, and a metric for evaluation and determination of their success.
Strategic Objectives
The principal objectives of this strategic plan are to evaluate the current communication skills of all employees who deal with external clients. That evaluation will include telephone skills and written communication skills, such as in emails. After that initial assessment...
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