Organizational Behavior
Penn State has been wracked with scandal in recent months, and it is time that we turned that situation around in our favor. We were once a great school, well-respected by student, parents, our peers in the halls of academia at other institutions, and the nation in which we reside. Unfortunately, our good name has been tainted by the scandals perpetrated on us by members of our athletic department, and those scandals have overshadowed what is good about Penn State. The media, always looking for a scandal to latch onto, has run with the story of our troubles in the athletic department and hasn't let it go; therefore, our once good reputation is sullied, and as you know, once a reputation is damaged, it is difficult to get it back to the shining example to others that it once was. However, I do believe that with time and effort and a commitment to Penn State for the excellent institution that it is, we can and will bring it back to its former glory, and the scandals of the past few months will eventually be forgotten. Ladies and gentlemen, we can be a model school once again!
How can we do this? It won't be easy. It will take time. But I have a three-point plan that I believe will emphasize the many wonderful things about our school that we love, while also causing people and the media to eventually forget about the scandals. I present this three-point plan to you here.
Point #1: Focus More Time, Attention, and Money on Academic Programs Over Sports, at Least for the Time Being. I know that we have traditionally been viewed as a very strong sporting school, and that is why a lot of students choose us as an institute of...
External and Internal Environments External & Internal Environments Business CBS Outdoor Americas Inc. (NYSE: CBSO) leases ad space in the category known as Out-of-Home (OOH) advertising throughout the United States, Canada, and Latin America (Ross Sorkin, 2014). CBS Outdoor went public in April 2014 and separated from CBS ?Corporation (NYSE: CBS.A and CBS), the broadcaster and owner of Showtime, as the final step following its initial public offering (IPO) (Ross Sorkin, 2014).
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