Operations Management Boeing:
Boeing is the largest aerospace company across the globe and the leading producer of commercial jetliners as well as space, defense, and security systems. Since the firm is a top American exporter, it supports airlines and American and allied customers in approximately 150 countries. The firm's products and customized services include commercial and military weapons, launch systems, satellites, aircrafts, electronic and defense systems, advanced information and communication systems, and performance-based training and logistics ("Boeing in Brief," 2013). Boeing's status as a leading firm in this industry is attributed to its long tradition of aerospace innovation and leadership. In addition, the firm continues to increase its product line and services to address the emerging needs of customers. The company's ability to develop a wide range of capabilities is attributed to its relatively effective operations management that contributes to the success of its operations.
Boeing's Management Planning:
Boeing's product line and services basically revolves around aero planes, defense and communication systems, and aviation-related support services through which the company targets airlines and military department. One of the major factors that has played a crucial role in the success of the firm and effectiveness of operations is technology, which has and will continue to be a central aspect of the company's management planning. Management planning is an important aspect of Boeing's operational, tactical, contingency, and strategic planning. This aspect is affected by various factors such as legal issues, corporate social responsibility, ethics, innovation, competition, and economic conditions.
Boeing's management planning process consists of various steps including analysis of the situation through evaluating past events, examining the present situation, and attempting to predict future trends. This step is followed by establishing goals and creating options that will help in the accomplishment of goals. For instance, since the main goal of Boeing is to enhance its status as the largest civil aircraft maker, the management established objectives that were relevant to its mission of being the dominant aircraft manufacturer (Moon, 2010). Some of the major plans adopted by the management include innovative aircraft concepts and designs. The third step is evaluation of the established goals to identify probable effects, advantages, and disadvantages of every objective or goal. This is followed by selection of the most appropriate plans and decisions on how to execute the plans. Upon the implementation of the plans, the management assesses and controls performance across every level of Boeing's structure. In cases where problems arise during implementation, the firm's management will establish and redirect operations towards a desired objective.
Forecasting and Capacity Planning:
Operations management at Boeing is centered on three major aspects i.e. design, evaluation, and improvement. This process involves several major components such as forecasting, capacity planning, designing of work systems, location planning, just-in-time systems, aggregate planning, scheduling operations, and project management. Forecasting is described as predicting future demand of a product or service that is accompanied by designing new products or services or redesigning existing ones.
Boeing performs forecasting by developing the current market outlook, which is the firm's long-term prediction of airplane demand and air traffic volumes. Since forecasting has numerous significant practical implications, it helps guide Boeing's product strategy and offer directions for long-term business planning in the company. Notably, Boeing has continually shared its forecast with the public since early 1960s in order to assist airlines, suppliers, and the financial sector to make informed decisions. In order to predict future demand of its products and services, Boeing considers the impacts of existing business conditions and developments in its evaluation of the long-term drivers of air travel. Boeing's forecast details incorporate demand for freighter and passenger airplanes in terms of fleet growth and replacement of airplanes that retire during forecasting. In its resent forecast, the company has projected an increase in the demand for conversion of passenger to freighters ("Current Market Outlook," 2013).
Boeing not only examines the trends of air travel but also considers the shape of the market and the response and adaptation of airlines. Some of the notable aspects of Boeing's recent forecasting include profitability challenges due to the effect of fuel prices, increasing fuel efficiency, increase in single-aisle market share, and broadening geographical diversity. The main forecast indicators for Boeing include emerging economies, new airline business models, global growth brought by emerging economies, business models, and airline strategies. Fleet development and passenger traffic also play a crucial role in the firm's forecasting process.
In contrast, capacity planning is defined as realizing alignment between a production or service capacity of a firm, a department, a machine, or a service unit and the forecasted demand level. Capacity planning is an important...
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In terms of environment, British Airways has a rather opaque policy and they have yet to implement measures which safeguard the well-being of the environment. Relative to the competition, the British operator strives to regain its strength through a merger with Iberia. 3. Recommendations for Improvement Before presenting the recommendations for improving the operations management at British Airways, it is necessary to reveal some of the challenges presented by the modern
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