The strategy would prove successful in assisting the rapid proliferation of the Norton Antivirus packages. Accordingly, Wikipedia (2010) reports that "Norton AntiVirus and Norton Internet Security, a related product, held a 61% U.S. retail market share for security suites as of the first half of 2007." (Wikipedia, 1) In addition to casting a dominant shadow over its sector of the technology industry, this would make Symantec a leading developer of antivirus technologies.
Maturity:
The maturation of Norton Antivirus is marked both by the annual or multi-annual release of newer or more refined versions of its software. A constant research and development phase is required so that Norton can remain abreast of advances amongst hackers and developers of malware, spyware and viruses. This is demonstrated by continual re-release of the Norton packages. According to available research, "Existing users of the 2006, 2007, 2008 and 2009 versions can...
Walk Down Wall Street Stock Valuation from the Sixties through the Nineties Malkiel notes that there were a number of speculative trends from the 1960s to 1990s, and that they all mended up in the same way. Every few years, the stock market has another bubble or speculative mania which soon crashes and levels off, such as overvalued food stocks in the 1980s or the Nifty Fifty blue chips in the 1970s,
The market size for AAA Software based on PC usage can be estimated by the total number of new PC sales and the level of antivirus usage on them. The total PC usage during the corresponding year is shown in the figure. Source: http://www.etforecasts.com/products/ES_pcww1203.htm C3: Competitive Analysis- Describe your company's current competition. KEY DIFFERENTIATORS Registered/Head Office Czech Republic United States United States Slovak Republic United States Number of Users More than 150mn users NA NA NA NA Product Variants Home Users - Antivirus (Free, Pro and
New York: Berg. Marketing to specific people and groups is a demonstrative development that has been around for almost as long as marketing has been recognized as a viable field of study and employment. Marketing segmentation or geodemographic marketing segmentation is a development of this desire, on the part of the manufacturer to meet the most customers, who will be interested in and purchase the products they develop. According to
Sociology of Youth The Structural Arrangements The class view using the Social-Psychological perspective precipitates a point-of-view in the context of society as the dictator to the actor, the environment perpetuating the role that young individuals play in contemporary society. The social interaction is engaged through the environmental variables that lead to the psychological parameters to which the youth operate within. This approach is ostensibly akin to Ethnomethodology that views humans as a
A survey will be developed as a part of implementation of the BSC system in this hospital to track customer satisfaction with the services that they receive here. A positive image of the organization translates into repeat business and a more positive reputation in the neighborhood, Patient satisfaction translates into increased future revenues. It also has some positive impact on risk assessment as well. The more satisfied the customer is,
Secured real time protocol (SRTP) is also being identified to enhance the security parameter of WAN and LAN network elements. "SRTP provides protection with encryption keys for wired and wireless networks including bandwidth limited channels." (Guillen and Chacon 2009 P. 690). There is also a growing use of IP secure to protect organization from the interception of data over the LAN and WAN environment. To enhance network security, Chen, Horng,
Our semester plans gives you unlimited, unrestricted access to our entire library of resources —writing tools, guides, example essays, tutorials, class notes, and more.
Get Started Now