Microsoft holds a competitive advantage in the computer software industry with both its innovative and functional products. For the past decade Microsoft and its office suite products have held a substantial 94% market share. In addition to being the most prevalent software product offering in the market, more than 500 million individuals worldwide use the product (1). In an effort to maintain this market share, Microsoft continually and consistently upgrades its product offerings to meet growing consumer demand. Most notably, this has come in the form of Windows XP, Windows 2003, and Linux. With these new iterations come very distinct similarities and differences between the individual products. To begin, the most obvious difference between this operating software is the user interface. With user interface enhancements Microsoft XP intends to streamline the consumer experience. This has been accomplished primarily through the use of shortcut keys within all three iterations. With the enhancement of shortcut keys within all subsequent installments of Microsoft Office, more efficiency and convenience was added. In addition, shortcut keys allow...
Further the Windows XP addition utilizes new style and formatting task panes which further enhance the customer experience. In older installments of windows, dialog boxes were used predominantly to display options. These dialog boxes however were often intrusive and confusing. Now, within Windows XP, these dialog boxes are instead replaced with task panes. These task panes allow for more variability in regard to consumer choice. They allow for multiple options for a given function or criteria with windows. This choice and freedom was not imbedded in Windows 2003 or its predecessors and thus is a welcome addition. Finally in regards to the user interface aspect of windows, new tools were also added to help with inconveniences of previous iterations. One of the most distinct aspects of the tools option within Windows XP that was new for many users was that of application recovery. This feature allows for documents that may have not been saved in the event of a computer failure to be automatically recovered once the computer reboots itself. This is…
Microsoft Strategy Analyzing Microsoft's Current and Future Strategic Vision Like many successful technology companies, Microsoft over time had become complacent and too willing to believe their own technologies could continually fuel new organic revenue growth. Analysts have often pointed out that Microsoft's transition from a provider of personal productivity applications to delivering enterprise-class solutions to many of the Fortune 500 failed initially to create a scalable, stable platform for continual growth (Cusumano,
Microsoft Anti-Trust Case Microsoft was charged with using its position as an industry leader in computer software to force buyers to buy products that were bundled with Internet Explorer. The claim was considered a breach of anti-trust laws which declared that a company cannot package two products together based on one's popularity or market position with the consumer (U.S. v. Microsoft, 2002-2006). Microsoft has denied such claims that they took an
It is also worth noting that as time moves forward there is less of a downward sloping demand curve in software. This means that the demand for browsers is less likely to decline as price increases over time, as more people go online and the technology becomes ubiquitous. If there was a downward sloping demand curve, the monopoly firm would be prevented from increasing prices infinitely because it would
Microsoft in India and China Microsoft: Strategy in India and China Microsoft's Strategy in China Although the Chinese Trademark Law is now largely in conformity with the TRIPs Agreement, the benefits of protection may not be realized for some time. At ground level there is a general culture of acceptance of counterfeit goods, partly because it makes previously unobtainable foreign goods affordable and partly because there is a lack of interest in enforcing
eBay needs to attack this issue of trust head-on first and make the most of turning around their reputation for accuracy, reliability of transactions, transparency and vetting of buyers and sellers if they are to preserve their reputation. When all of these factors are taken into account, including the lack of platform focus, the purchase and resale of Skype, the lack of focus on being an exchange over a platform
Windows Versus Mac Operating Systems The cartoon above underscores the strong preferences that computer users have for one operating system or the other, but to the casual user, the differences may not be readily discernible. To determine which operating system is best and for what purposes, this paper reviews the literature and provides a series of selected online resources that can help with Windows 8 training and troubleshooting, including a summary
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