Verified Document

Learn About The Shopping Strategies Essay

Similarly, the website will be designed to create a unique user profile, and the more customers log in, the more accurate the website will create their profiles. In their profile, customers will provide information on the items they like and the items they do not like. Thus, the user profile will be a system that would know each customer's sizes, and in different brands and this strategy will create a brand advantages for luxuriousimplicity.com. Typically, luxurioussimplicity.com has some unique features generally different from websites such as Gilt.com or Zappos.com. The features of luxurioussimplicity.com will assist customers to locate what they are searching without problem. More importantly, luxurioussimplicity.com will differentiate itself by offering unique shopping experience for customer due to its overall layout. The best thing about luxurioussimplicity.com is that it is possible for customer to create a unique user profile. Typically, when customers log in, it will be possible to match their profiles with the items in the online catalogues. When making constant online purchase, the luxurioussimplicity.com will use the past shopping history of customer to suggest possible items that would be of interest to customers.

Moreover, luxurioussimplicity.com will offer loyalty card to customers who make regular purchase from the website. To participate for the loyalty card, luxurioussimplicity.com will ask customer to provide personal shopper profile where they could make regular purchase based on the points they have already accumulated with loyalty card system. Each purchase a customer makes from luxurioussimplicity.com will yield more points and this could be translated into gift card. Using this strategy, the luxurioussimplicity.com will be able attract more customer to the website. Moreover, luxurioussimplicity.com will offer a genuine discount for customer, where the website will offer lower price as well as enhancing more customer experience.

Schedule: Detail anticipated activities

Dates

Activity

Descriptions

Week 8

3/19

Data Collection

This week will...

For example, the data will be collected from different website pages to understand different page layouts. The information will also be collected from library, blogs and newspaper items.
Week 9

4/02

Data Collection

The week will be based on primary data collection. The data will be collected through personal and phone interview. Here is the list of the people proposed for personal and phone interview;

Selected online shoppers

Experienced people in blogs

Week 10

4/09

Creation of Template

Careful selection of template is important in the online shopping business. The template choosing for the website will enhance overall image of the luxurioussimplicity.com website.

Week 11

4/16

Design the Home Page

This week will be used to design the Home Page. All the pictures that will be used will be uploaded in the Webpage.

Week12

4/23

Design other pages

This week will be used to design the rest of the Web pages

Week 13

4/30

Editing

In this week, editing all pages will carried out to enhance effective presentation of the Webpage

Week 14

5/07

Presentations

Presentations

Reference

Australian Government Initiative.(2010). Business Plan template. Australia.

Appendices

Appendix 1: Diagram of the Home Page of Luxurioussimplicity.com

Dresses | Sexy Lingerie | Handbags | Jewelry | Beauty & Care | Women's Shoes Advanced Search

Gorgeous Peacock Print

Maxi Dress

$11.10

Elegant

Maxi Dress

$17.02

Leopard

Maxi Dress

$8.47

One-Shoulder Ruffle

$12.04

Sleeveless Ramie Dress

$11.94

Milk Silk Dress

$8.69

Openwork Lace Backless

$9.62

Party Women's Pumps

$22.58

Party Women's Pump

$15.93

Party High Heel Women

$14.78

Women's Pumps

Sources used in this document:
Reference

Australian Government Initiative.(2010). Business Plan template. Australia.

Appendices

Appendix 1: Diagram of the Home Page of Luxurioussimplicity.com

Dresses | Sexy Lingerie | Handbags | Jewelry | Beauty & Care | Women's Shoes Advanced Search
Cite this Document:
Copy Bibliography Citation

Related Documents

Shopping Strategies
Words: 757 Length: 2 Document Type: Essay

Shopping literally means giving some of your income for something that you want to possess. The medium of acquisition can range from cash to check book to credit card or to substituting something of value that you possess to something that the vendor will accept in exchange for the article. The location too varies from the conventional shop / supermarket to a vendor or, nowadays, to online shopping. Shopping too

Shopping Online Has Many Benefits and Advantages
Words: 1226 Length: 3 Document Type: Essay

Shopping online has many benefits and advantages as compared to going to an actual store. One of the biggest advantages is that you can see many different products in much less time (Prussakov & Kaushik 2008). However, with the benefit of so many online stores comes some apprehension. There are literally tens of thousands of online shopping sites -- with more being added every single day (Lynn 2006). With the

Learning and Development
Words: 3387 Length: 10 Document Type: Term Paper

Business Leadership Learning & Development The reorganization of a business can take many forms. One of the most crucial areas for reorganization when expanding a business, buying a new business, or even restructuring because of bankruptcy, is to focus the new management team and to incorporate viable solutions for leadership learning & development protection. This report aims to draw up a management development program, devise a program that ensures that the learning

Shopping As an Addiction
Words: 2280 Length: 6 Document Type: Essay

Addictive Virus" -- later to become the thirteenth chapter of their bestselling book Affluenza -- John De Graaf, David Wann, and Thomas H. Naylor engage in a highly rhetorical comparison of addictive shopping to physical addictions such as alcoholism and drug addiction and behavioral addictions like compulsive gambling. It becomes clear shortly into their paper that their purpose is largely alarmist and moralistic, rather than medically or therapeutically intended:

Strategies of Successful Organizations
Words: 610 Length: 2 Document Type:

Mastering Strategy: Art and Science Whole Foods has been able to stay afloat in a highly competitive industry based upon its niche positioning as a grocer. Whole Foods' positioning as an organic grocer is an intended strategy: the company was founded upon the principle that food quality was important, not simply price. In terms of its realized strategy, the organization has been able to capitalize upon the new interest in

Strategies for Enhancing In-Store Customer Experience
Words: 1028 Length: 3 Document Type: Essay

Fashion Retail Activity The Impact Of The In-Store Events For The Fashion Retail Activity In the 21st century, store layouts have been critical determinants of customer and industry behavior. Reviews on commercial and academic literature illustrate that the theoretical and methodological approaches are provided through approaches and methods that were previously difficult for practitioners to appreciate. An important strength of this is the model of business used offers robust theoretical approaches in

Sign Up for Unlimited Study Help

Our semester plans gives you unlimited, unrestricted access to our entire library of resources —writing tools, guides, example essays, tutorials, class notes, and more.

Get Started Now