For any new manager or COO of this group that can work for or against them, depending on how the new leader manages the transition. Finally the controls in place are focused purely on logistics and order management functions so the group is no doubt evaluated from its efficiency at systems and process integration as well.
Recommendation for Restructuring the Department
Clearly after studying the simulation S&F Online needs significant restructuring organizationally and the use of more transformational leadership strategies is also needed. First, the Project Manager needs to be promoted to Operations Director, S&F Online, with the Logistics Manager reporting to him. The Marketing Manager needs to stay reporting to the COO and also having their dotted line reporting to corporate. The Web Development Team would report directly to the Project Manager, and the Logistics Manager would still have the Logistics Team reporting to them as well. This is in effect the structure of S&F Online today as well. The COO then would work with the Project Manager on setting and achieving corporate objectives and also setting a career path for him to be eventually promoted to a vice president title. This would serve to give the Project Manager all three attributes of job satisfaction including autonomy, mastery and purpose of his role (Crespell, Hansen, 2008).
Second through the use of transformational leadership strategies each group would be given a quarterly and yearly objective and asked to present their plans for how they would attain it. This engrains ownership of the tasks with each team and also supports strategies towards giving them an opportunity to gain mastery over their tasks (Zhu, Avolio, Walumbwa, 2009). As is the case in many organizations which have exceptionally aggressive objectives, the hybrid...
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