IT Project Management Plan for Mobile Application
The business case for adding a mobile application to Fun with Learning's overall strategy is straightforward -- extend the brand, improve competitive standing and reach new customers in innovative ways. Building a website that is optimized for mobile devices has now become an industry standard. However, "m-commerce" or branded mobile applications offer companies improved technological enhancements that extend far beyond marketing and advertising. Fun with Learning can utilize mobile apps to support online purchasing, expand social media connections, create brand loyalty programs, facilitate lead generation, offer portability and create unique value via translation tools and games that broaden the product line for those on the go.
Defining Objectives
Extending commercial reach to existing and new customers via a mobile app will offer Fun with Learning an additional retail channel ("click-and-mortar") poised to expand rapidly over the next few years. It is important that the company define its over-arching goals for investing in this strategy. The Project Management Body of Knowledge (PMBOK) recommends that the project management process be based tailored around the project requirement. There should be measurable objectives in place to support this effort. The following steps should be taken:
Define the ultimate objective. Success hinges upon understanding the end goal. For example, if lead generation is the ultimate goal then customized "Request Info" forms should be included so that prospective customers can leave contact information for later follow-up and marketing outreach. If public awareness is desired, content should tout recent successes and press release information and allow people to "like" the Fun for Learning Facebook page or register for periodic newsletters.
(Braunschweig; Day, 150) Most of the current generation of project managers expects the project management tools to furnish them with almost real-time knowledge in order to facilitate their decision-making. Some of these tools like DOFF, "Field of the Future," "Smart Fields," Microsoft's "Oilfield Connectivity" and i-Fields are currently being examined by exploration and production oil companies. Some of these tools have the capability of generating information from apparently incongruent data
In the case of Hurricane Andrew a behavioral analysis was conducted following the hurricane. According to assessment of Hurricane Andrew for Broward and Dade Counties, "The percentage of residents who evacuated (i.e., left their homes to go someplace they believed would be safer) in Andrew varied by proximity to the shoreline. In Broward county 69% left from the Category 1-2 surge zone, and in Dade 71% left from the Category 1
" There are several benefits that a global consumer electronic firm could derive from inter-project learning. First, inter-project learning allows firm to enhance project completeness. Prencipe, & Tell (2001) argue that inter-project learning allows firms to execute a project in a best method. In the present competitive market environment, project is the key to the dynamic competitive capabilities. Typically, accumulation of knowledge builds project competencies, which could enhances market performances of a
Project Project No. Product name Product status Inspection result Reviewed by ____ Project Manager Signed ____ Date Approved by ____ Sponsor Signed ____Date Accepted by ____ Client Signed ____Date 29 -- QA Audit Form - Purchasing Goods And Services Activity Responsibility Findings Comments / Remarks ( x Scope of Work determined. Costs estimated. Verify whether local supply of required product or service has been checked. Funds available. Purchasing documents reviewed prior to issue Delivered goods inspected 30 -- Team Survey Issue Yes Maybe No Suggestion Team members are respected and trusted Team efforts are recognised and rewarded Team members are open
Project Management: Case Study in Managing a Complex Shipyard Project in Singapore Background of Complex Shipyard Construction Project Company background Project Overview and Objective Work Process of Building Construction Issue Analysis in Shipyard Construction Project Management Literature Review of Project Management Issues in Scope Management Methodology of Scope Management Lessons Learned from Scope Management Issues in Cost Management Methodology of Cost Management Lessons Learned from Cost Management Issues in Human Resources Methodology of HR Management Lessons Learned from Human Resource Management Case Study in Managing a
Project Management Customer Requirements Being able to offer customization of tablet PCs and laptops to enterprises and small businesses, all configurable online and at low costs, will successfully differentiate Libertad from the many potential competitors it make encounter in the future. Time-to-market and the tight orchestration of the new product development and introduction (NPDI) process is also critically important to the success of Libertad's business model. CRM systems often act as the
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