Integration - Causal Chains and Strategy SLP
The balanced scorecard approach is a useful tool, applicable to most organizations for identifying strategic action plans. One of the most important advantages for a balanced scorecard is that it is able to provide information in a synthetic manner, making it easy to digest for decision makers, who often don't have the time to analyze all the deeper details, especially when the decision sometimes needs to be made on the stop or in a very limited period of time.
In the case of the Cattaraugus Rehabilitation Center Mission (CRCM), a first look over the balanced scorecard gives immediate information about the strategic objectives of the organization, over four pillars: financial, customer, internal and learning. These range from containing costs and improving patient outcome to personnel objectives (recruiting and retaining the best employees) and to financial objectives such as increasing revenues.
Another argument in support of the synthetic approach that the balance scorecard provides is that it shows the decision makers at once what the main objectives are. In the case of CRCM, as a non-profit, its primary strategic objectives appear to be containing costs, including through administrative efficiency, and improving patient outcomes. The other strategic objectives are also important, but are instrumental in helping achieve these primary objectives than as singular ones.
The balanced scorecard helps one better understand why these two are the most important objectives. CRCM is a non-profit and, as such, it is not interested in maximizing its profits, like other organizations. It is primarily interested in realizing its core activity, which is to improve patient outcome, to ensure that the patients receive the proper care for which they come to the center.
However, financial health is essential for a non-profit as well...
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