Project Management, Sustainability and Whole Lifecycle Thinking
ITT Project Management - Sustainability and Whole Lifecycle Thinking
Although the sustainability movement has been advocated predominately in response to the irresponsible expansion of inefficient infrastructure by industrialized nations, with the United States and Japan now making significant efforts to embrace "green" growth practices, a growing movement has emerged that promoting sustainability throughout developing nations presents the most productive path. Even as the most modernized nations continue to update their consumption patterns to better suit the technological age, seeking efficiency and effectiveness that is sustainable for the foreseeable future, rising powers like China, India, and Brazil are expanding their spheres of influence at the expense of the natural environment. To address the threats posed by developing nations repeating the mistakes of prior generations, mistakes which run the gamut from China's reckless damming of its nation's natural waterways to India's inability to address its skyrocketing population through medical means, the United Nations (UN) has adopted a policy position known as Whole Life Cycle Thinking. The fundamental premise of Whole Life Cycle Thinking revolves around the concept that consuming a particular good or engaging in certain activities exerts a multitude of effects on the environment throughout the duration of its global supply chain (Mozur, 2012). Through the collaborative efforts of the United Nations Environment Progamme (UNEP) and the Society for Environmental Toxicology and Chemistry (SETAC), the UN has spearheaded a global movement known as the Life Cycle Initiative to provide incentives for companies serving developing nations to fully integrate sustainable practices throughout their production and distribution networks, while also encouraging consumers to consider the full impact of their consumption choices on local and global environmental health.
Life Cycle Initiative as an Exercise in Project Management
The project management demands of an enterprise as ambitious and open-ended as the UNEP/SETAC Life Cycle Initiative require an enormous organizational effort to control the scope of an ostensibly global campaign, while also assuring that key objectives are pursued in the most pragmatic possible fashion. For an entity notorious for its history of bureaucratic waste and institutional incompetency, the UN must actively apply the theoretical foundations of modern project management to the Life Cycle Initiative in order to allocate its prodigious resources in the most efficient and effective manner. It is reasonable to expect UNEP to include a rigorous life cycle sustainability assessment (LCSA) (Mozur, 2012), in addition to the more traditional methods of project risk management, to the complex web of charitable contributions, published research, and other activities directly and indirectly associated with the work of its Life Cycle Initiative. By subjecting their own processes to the standards of Whole Life Cycle Thinking, defined by the Life Cycle Initiative as a genuine desire to adhere to the most sustainable practices currently feasible, UNEP can assure maximum transparency, demonstrate a true commitment to its championed cause, and maintain strict control over the project's continued management.
Scope Definition and Scope Control
The concept of scope definition is an integral component of project management theory, with noted expert in the field Kathy Schwalbe observing in her Information Technology Project Management that successfully defining the scope of a complex project such as the Life Cycle Initiative is integral to achieving predetermined goals, improving product delivery, and streamlining essential processes (2011). By successfully defining the appropriate scope for an expansive project, managers are far better equipped to anticipate risks and develop viable contingencies, and their ability to achieve a working level of scope control is greatly enhanced. According to literature published by UNEP and the Life Cycle Initiative, one of the fundamental elements of the life cycle sustainability assessment (LCSA), which they assert is now the most effective means of assessing a product's potential to adversely affect the environment, is based on defining the goal and scope of any study designed to assess a product's functional units and system boundaries (Remmen, Jensen & Frydendal, 2007). The theoretical basis of scope definition is also closely related to the goals of Whole Life Cycle Thinking, because when corporations are encouraged, or when necessary compelled, to take the entire product life cycle of their manufactured goods into account, the willingness of executives to streamline their operations will be almost entirely dependent on economic incentive. The directives published by UNEP in its 2007 report Life Cycle Management: A Business Guide to Sustainability make it clear that scope control is crucial, both to the spread of Whole Life Cycle Thinking practices throughout the realm of international industry, and to its own organizational structure. By stating unequivocally...
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