¶ … Globalization on Firms Expansion in Foreign Markets
The objective of this paper is to advance knowledge on globalization using empirical evidence to present the impact on the expansion of firms on foreign markets. By drawing support from different kinds of literature, the paper argues that the globalization acts as two-edged swords: Globalization is both beneficial and detrimental to firms with reference to the acquisition of foreign markets. Thus, firms are required to design effective business strategies and innovations to enjoy market opportunities from global markets while carefully managing inherent risks and threats associated with globalization. (Amonrat,. & Patriya, 2007).
Impact of Globalization of Firms Market Opportunities
As firms extend their businesses outside their home countries to access markets, well, services and resources across the borders, the negative and positive effects of globalization are increasingly affecting them. Globalization is defined as an ongoing economic, social and political process among nations. (Clougherty, 2001). Global events affect almost all firms, and as firms enter the international markets, complex and diverse issues of globalization are affecting them. Loecker, & Goldberg, (2014) argues that firms performances within a global market environment are based on performance theory. Typically, firms are faced with global competitive threats leading to an intensified competition in the global marketplace. While firms may face global market uncertainties, however, the global competitions assist firms in improving their business performances. The theory of comparative market advantages also argues that firms are to specialize in the product and services they believe they will derive competitive market advantages. (Clark & Knowles (2003). For example, firms in India are specializing in the production of IT product and services. Moreover, China provides cheap labor services for the U.S. companies. Thus, many U.S. firms are outsourcing their IT functions to India and manufacturing activities to China thereby enjoying the global market benefits.
"The World Bank found that wages have generally been rising faster in globalizing developing countries than in rich ones and faster in rich ones than in non-globalizing developing countries. The point is that the fastest wage growth is occurring in developing countries that are actively increasing their integration with the global economy." (Brooks, Weathers ton, & Wilkinson 2012 p 314).
Amonrat, et al. (2007) argue that globalization delivers an increased market and investment opportunities to firms. Typically, development of IT (information technology) and removal investment barriers have provided firms the opportunities to seek for international markets and derive tremendous investment opportunities globally. Globalization has also assisted firms to outsource their productions to various locations to enjoy lower costs of operations giving them the opportunities to offer their products at lower prices. Moreover, the globalization has enabled firms to have access to many untapped markets globally. With the advancement of information systems and communication, firms are able to achieve efficiencies in their business operations. (Czuchry, & Yasin, 2001)
Despite the immense benefits associated with globalization, Chetty, (2014) argues that firm's expansion to international markets is fraught with risks and uncertainty. For example, firms face planning problem decisions when expanding internationally. They are faced with decisions whether to operate alone or partner with other companies. In many Asian and Latin American countries, some governments have mandated foreign companies intending to establish in their countries to establish business partnerships with local firms before being allowed to operate.
Brooks, Weatherston, & Wilkinson, (2012) believe that globalization is gradually eroding permanent employment opportunities because many employers are taking the advantages of globalization to tap contract labor across the globe thereby reducing full-time employment opportunities. The contemporary issue is that employers outsource their works outside their countries using contracting employment strategies to source for labor making full employments categories to decline. The employment strategy is particularly rampant among service-based categories. For example, one-third of people working in the European Union works as contract workers. The issue is particularly worse in the UK where employers offer contract employments to over 2 million people. This employment strategy is likely to increase in the future because the internet has assisted many employers in securing labor globally taking this advantage to lower the labor costs. Although, this employment strategy has made firms reduce their costs of operations thereby increasing their profitability, nevertheless, an increased in the contracting employment opportunities has reduced the number of permanent employment opportunities offered to people in their home countries. For example, many U.S. companies prefer setting up their manufacturing companies in Asian countries such China and India to lower the labor costs. A sudden change in employment contracts has left many people globally with temporary employment rather than the permanent employment opportunities....
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