Verified Document

Hershey's Enterprise 21 Project And Nestle's Enterprise Essay

HERSHEY'S ENTERPRISE 21 PROJECT AND NESTLE'S ENTERPRISE RESOURCE PLANNING IMPLEMENTATION THE HERSHEYS' ENTERPRISE 21 PROJECT VERSES NESTLES' ENTERPRISE RESOURCE PLANNING.

Hershey's Enterprise 21 Project which was approved several years ago allowed scrapping of the software so as to process time related procedures accurately. This project was supposed to allow Hershey change and streamlined the process of business (Thompson, 2009). Hershey chose SAP which it would be complimented by transportation and planning management software and new sales software from Siebel systems, this provided the center working of the system.

Enterprise Resource Planning is a comprehensive software system which is designed to perform and manage the critical operations of an organizational function by permitting different items to come together under a single infrastructure to serve the need of each department (Motiwalla and Thompson, 2009). The main purpose of Enterprise Resource Planning systems is to eliminate data reluctance and to improve their flexibility by making the information run smoothly. It also enables data integration hence reusing of data across all the systems. Motiwalla and Thompson (2009) further explained that Enterprise Resource Planning supports real time data distribution between the functional applications. Although there are many differences between the Hershey's Enterprise 21 Project and Nestles Enterprise Resource Planning implementation, there exist some similarities as discussed below.

The Hershey's Enterprise 21 Project lacked the management understanding of the required effort for success both in organizational change and systems development. The workforce within the company changed with the project management was so devastated by the quantity of elements that must be addressed (Motiwalla, 2009). However, this left the definition of basic business processes to advisors who lack the necessary information of their business. There is evidence that Hershey believes technology and business managers supported different parts of the business therefore not pulling in the same direction. At the top level, they fail to pull the demands of the new system together so as to guide system creation that would ensure success of the whole business (Thompson,...

This indeed caused a lot of misunderstanding between the top level personnel and employees; the trouble is that the staff which was to use the new system rebelled even before the modules could be employed. The rebellion was not caused by forces from outside the organization but by employees due to the fact that not even one of them was represented on the stakeholders' teams besides being directly affected by the new systems (Prakash, 2000)
Furthermore, the workers did not understand how to use the new system and new processes hence confusing the division executives. The implementation team was inexperienced due to the fact that they did not know how the implementation needed to be managed (Prakash, 2000). Another similarity is based on the objective, they both insisted on maintaining organizational sales growth and outpacing growth in other industries. They also emphasize on saving millions of dollars by closing the older circulation centers and restructuring schemes and finally the use of supply chain efficiencies to help improve the gross margin up to certain level within a specified period of time.

Both projects spent a lot of time and energy despite the fact that they were likely to have a long-term profits. The project which was originally scheduled to take a shorter time was not to be therefore taking the organization a long way beyond the expectations by the implementation team; this is because everything touches the corporate culture which is centralized (Feller, 2005). Given the complexity of the software, Hershey's enterprise 21 projects and Nestles' enterprise resource planning, they are presenting main technical challenges which involve large investments. The organization is forced to change their culture during implementation of software so as to achieve the highest level of integration (Motiwalla, 2009).

Moreover, the organization must reconcile technology of the new software systems with management and strategic requirements of the…

Sources used in this document:
Reference

Motiwalla, L. And Thompson, J. (2009). Enterprise Systems for Management. New Jersey: Pearson Prentice Hall

Booth, Peter et al., (2000). The Impacts of Enterprise Resource Planning Systems on Accounting Practice. Australia Accounting Review, Vol 10

Rollald, C. And Prakash, N.(2000). Bridging the Gap between Organizational Needs and Enterprise Resource Planning Functionality. Requirements Engineering, 5(3)

Feller J, Fitzgerald B, Hissans and Lakhani K, (2005). Perspective on Free and Open Source Software, the MIT Press.
Cite this Document:
Copy Bibliography Citation

Related Documents

Nestle the Era of Nestle
Words: 4593 Length: 11 Document Type: Term Paper

5 billion category. The sales enhanced to U.S. $69.5 billion in 2003. The energy bar market is a new venture of Nestle. The purchase of Power Bar Inc., the innovator of the energy bar, places very nicely to rule supreme in the field. Nestle joined with Pillsbury's Haagen-Dazs associate to produce a new company to mix Nestle's 'frozen novelties' with Haagen-Dazs' U.S. frozen dessert business. (Chocolate, coffee, and pet care?) The

Nestle There Are Several Ethical
Words: 1943 Length: 6 Document Type: Research Proposal

The workers had essentially no recourse if the Thai government was not willing to prosecute their case. The baby formula case does not likely result is illegal actions, but some of the marketing practices undertaken by Nestle can be considered unlawful in light of the World Health Organization's International Code of Marketing Breast Milk Substitutes. Nestle made a commitment to adhere to this code in their Infant Formula Charter. Yet,

Nestle's Environmental Policies
Words: 347 Length: 1 Document Type: Essay

Nestle Sustainability Nestle's key sustainable environmental policies are broken down into several core areas: resources, packaging, products, climate change, natural capital, information, water efficiency, training, and product life-cycle. They want to improve resource efficiency, improve packing, optimize the environmental impact of products, be a leader in climate change, examine how production impacts natural capital, provide accurate information about the environmental impact of their products and processes, improve overall water efficiency, train

Nestle Analysis and Recommendations Nestle
Words: 831 Length: 3 Document Type: Business Proposal

Moving away from bottled water will actually solve many of the current ethical quandaries as well as freeing up capital for more profitable and sustainable pursuits; divestment of the bottled water subsidiaries or their slow dismantlement is recommended. Finally, Nestle must focus efforts more intensively on emerging markets. CONCLUSION Nestle is definitely poised to regain what stature and profitability it has lost in the current economic crisis, through intensive marketing campaigns

Nestle Company Nestle's Long History
Words: 13087 Length: 50 Document Type: Case Study

Governments in these developing countries also may have issues with foreign companies expanding within their borders. Lastly, establishing local suppliers, and the infrastructure required for these suppliers, may be a challenge, especially for those they develop from the ground up. Strategic Posture: Nestle's mission statement is simple. "Good Food, Good Life'. That mission is to provide consumers with the best tasting, most nutritious choices in a wide range of food and beverage

Nestle Is a Large Scale Multinational Corporation
Words: 2900 Length: 10 Document Type: Essay

Nestle is a large scale multinational corporation engaged in manufacturing a wide variety of food, beverages, and health care products. It was incorporated in 1866 by Henry Nestle in Switzerland as a small food manufacturing company. At present, Nestle is present in all the corners of the world and serves its customers with thousands of food and beverage brands for all types of consumers. It manufactures products for all types

Sign Up for Unlimited Study Help

Our semester plans gives you unlimited, unrestricted access to our entire library of resources —writing tools, guides, example essays, tutorials, class notes, and more.

Get Started Now