Introduction
The main objective of this assignment is to conduct a SWOT analysis for a healthcare organization. Essentially, SWOT analysis is a beneficial framework for scrutinizing an organization’s strengths and weaknesses, and the opportunities and threats experienced. It is beneficial in being aware of the weaknesses and emphasizing on the strengths, alleviating threats, and capitalizing on the opportunities accessible. SWOT analysis lays emphasis on the internal factors of an environment, which are the strengths and weaknesses and the external factors of an environment, which are the opportunities and threats (Hill and Jones, 2011). Notably, these strengths, weaknesses, opportunities, and threats ought to be examined in relation to the needs and competition within the market. Basically, SWOT analysis enables the company to ascertain its strong suits and the areas that necessitate enhancements (Hill et al., 2014). The healthcare organization selected in Cleveland Clinic. It is a healthcare organization that was founded in 1921 and is situated in Cleveland in the state of Ohio. It has since then grown to be one the biggest and most renowned hospitals in the nation. The mission of the organization is to provide better healthcare for the sick individuals, examine into their problems and advance education for the physicians and nurses (Cleveland Clinic, 2018).
SWOT Analysis
The following analysis is the SWOT analysis for Cleveland Clinic.
Strengths
Weaknesses
1. Brand name
2. Status
3. Ethics
4. Efficacious Quality Management
5. Constant Innovation
1. Complexity
2. High cost of health care
3. Lack of standardization
4. Ineffective documentation practices
5. Use of different software
6. Lack of standard patient charge master
Opportunities
Threats
1. Mergers and Acquisition
2. Bargaining Power
3. Organizational Improvement
4. IT alignment
1. Poor economy
2. Change in payment structure
3. Decreased monitoring
4. Ambiguity in the future direction
5. New regulations
Strengths
Strengths delineate what an entity prospers at and separates it from the rivals in the market place. Some of these strengths comprise of aspects such as strong brand, loyal consumer base, distinctive technology and others. The following are the strengths of Cleveland Clinic.
1. Brand name
One of the key strong suits of this healthcare organization is its brand name. Cleveland Clinic has grown to become a renowned brand name not only in the United States but across the globe. Aside from having a huge consumer base, the company is able to charge greater prices on its product offerings for the reason that consumers place extra value in its brand name.
2. Status
Cleveland Clinic has a reputable status with respect to healthcare provision. Notably, it is ranked as the best hospital in the entire state of Ohio and also the Cleveland Metropolitan area. In the same manner, the hospital is ranked as the second best health care organization in the nation based on reports. This implies that patients are inclined to seek medical services from the healthcare organization. In the same manner, physicians are inclined to work within such a renowned hospital.
3. Ethics
Another strong suit of the healthcare organization is ethics. Notably, the Ethisphere Institute has ranked Cleveland Clinic as one of the most ethical corporations in the globe. Specifically, the organization has been ranked sixth for the past 8 years. This prize shows the organization’s pledge to undertake what is right, whether it is for the caregivers, the patients, the community or for the organization as a whole. Furthermore, the healthcare organization is devoted to transparency, social responsibility, environmental stewardship and also ethical decision making in all aspects of the entity. In recent years, Cleveland Clinic has set up programs that manage possible conflicts of interest,...
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