In general, utilitarianism is an ethical system most often attributed to John Stuart Mill and Jeremy Bentham, both 19th century social philosophers commenting on conditions arising from the Industrial Revolution. Utilitarianism holds that the most ethical thing one can do is any action that will maximize the happiness within an organization or society. Actions have quantitative outcomes and the ethical choices that lead to the "greatest good for the greatest number" are the appropriate decisions, even if that means subsuming the rights of certain individuals. It is considered to be a consequential outlook in the sense that while outcomes cannot be predicted the judgement of an action is based on the outcome -- or, "the ends justify the means" (Robinson and Groves, 2003). For Google, then, the issue at its core was to continue allowing censorship of Chinese issues based on governmental regulations, or simply state, we will no longer censor anything, and if that means not doing business in your country, so be it. If we replace China with Fascist Germany, for instance, and go back in time 60 years, would anyone question the morality of a search engine Internet company refusing to allow anti-Jewish materials to be distributed on its platform? The issue is similar -- Good knew, and therefore had the moral obligation, to "do no evil" and refrain from allowing an...
Additionally, the Internet has changed global communication, advertising, and the sharing of information inexorably. The world quickly knows what happens in countries even if those countries try to censor (e.g. violence in Iran, etc.). If China wishes to remain an important player in the global economy, and we may be quite sure it does, then it will likely bow to global pressure regarding excessive censorship, and, in this case, being caught with tacit hands in the cookie jar regarding cyber-terrorism.
This is because these new providers that enter the market occasionally do not weight all the facts associated with developing a successful search engine that can actually challenge Google and other important competitors. They usually focus on the products provided by the leaders of the market, but do not take into consideration the infrastructure built by these companies and their relationships with business partners. In addition to this, Google
Yes - Salesforce.com in the area of CRM; NPDI by SAP on their OnDemand platform Group communications and the ability to have a conference meeting anytime, anywhere; critical in new project development Collaboration Low-end: Web Conferencing)(High End: Product development team globally) Yes - Many vendors have SaaS-based solutions in this arena. Analyzing data from website traffic, including trending on click-through data and visitor's unique attributes Analytics (Google has a trial version of this today; yet could
Google in China Globalization Studies: The Google Company in China Globalization has taken the world by storm, one could say. In today's society, one can watch revolutions unfold as they do so in the Middle East, can communicate with a person in a remote African village, and can even open a business across seas. The latter case happened when the Google conglomerate decided to partner with one of the more closed countries in
Google in China Case Study Analysis When Google detected an extremely high level of attempted hacking on its computer systems, it issued an online memo that indicated its possible exit from the Chinese market. The Wall Street Journal captured this adequately in its headline for its edition on 13th January 2010 as, "Google warns of China Exit after Hacking." Based on proof gathered from the same, it seemed that the attacks
Google: Don't Be Evil Unless Case Study In general, the article concentrates on the growth and development of Google right from its original operations within a garage in Silicon Valley in the year 1998 to advancing into one of the most powerful technology-driven corporations in the globe. This particular case study places emphasis on ethical issues that encompass Google. However, whereas this is the basis of the case study, the author
Innovation and Creativity: Case Study of Facebook "FACEMASH TO FACEBOOK: AN INNOVATIVE JOURNEY FROM UNIVERSITY SOCIAL NETWORKING WEBSITE TO BILLION DOLLAR Business" On 28th October, 2003, Mark Zukerberg wrote Facemash in order to create a social networking website for the students of Harvard. At that time he was not aware that he was starting a whole new era of social networking innovation and creativity. What was started as a tool of social
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