Often, an expanded market means that a company will need to undertake a strong marketing strategy based upon thorough research in order to see how the expansion would affect another market. The problem is, not all companies wish to do so because not all are good or successful at this undertaking. Yet again, if a company wishes to stay competitive, make its profits year after year, and enjoy a general lengthy business life, it will have to embrace the risks and rewards of globalizing its enterprises.
Hotels, the stalwarts of globalizing tourism, will be among them first affected by increasing competition. Hotel staff, unlike in the past, must thus undertake learning various concepts through which it can face any circumstance. With expanding one's business, especially a hotel, comes an awareness towards the working habits of other countries. One must thus tailor rules and regulations to the people of that country. This, again, takes research and specialized staff, which can cost money. In the 21st century, hotel will have to learn the different management styles necessary for all kinds of culture, however, as they no longer have a choice to be ignorant. They must do so in order to understand all aspects of the environment in which a hotel operates, and the staff must be prepared for any eventuality.
In addition to extensive training that comes with expansion, a company will have to invest in technology, for this is...
Globalization of the Hospitality Industry The operational aspects of expansion are often the easiest for any hospitality provider to plan and execute, regardless of the global location of their latest hotel, resort or expansion property. The cultural and experiential factors however are far more difficult to manage and excel within the context of, and are often what challenges the growth of even the most highly-0regarded brands over time (Pei, Abdolali, Yong,
The author notes that this is one way to improve training for some 18,000 people at 1,800 locations with only 11 trainers, using nteractive web-based training, including instructor-led segments, to teach reservation operations, house-keeping duties, supervision, and even specific skills such as dealing with surly guests. Included in these packages are products to help deliver interactive audio and video to virtual classrooms and also to manage enrollment, self-paced learning,
Hospitality Industry: Segments Segments: Hospitality Industry Segments in the Hospitality Industry The hospitality industry is a multi-billion dollar, complex industry covering a wide range of jobs, economic brackets, activities, and locations. It comprises of five major segments: lodging, food service, tourism, meeting and event planning, and the cruise line industry. These five segments and the employment prospects that they offer hospitality graduates have been discussed in the subsequent subsections. We begin with the
Communication Deficiencies Many of these challenges can be related to communication deficiencies. In other words, when people from different backgrounds are thrown together and asked to complete a specific task, it can be difficult for them to effectively communicate their wants, needs, and desires. In some instances, these communication deficiencies are the result of a language barrier. In others, cultural understandings of the way a task is performed, the time needed
Furthermore, Lebanon enjoyed a considerable increase (+26%) on the already positive trend experienced in 2003, despite a politically rocky patch following the assassination of former prime minister Rafiq Hariri. Minister of tourism, Joseph Sarkis, described the new Beirut government's commitment to "enhancing the promotion of tourism in different sectors and encouraging investments in the country, in order to make Lebanon a first-class tourism destination in the Middle East" (quoted in
Arab Spring Reshapes the Tourism and Hospitality Industry in the Middle East Research Structure Arab Spring Importance of Tourism in the Effected Regions Negative Impacts of Arab Spring on the Tourism Sector of the Middle Eastern Region Selection of Keywords Egypt Tunisia Syria Yemen Recommendations for Further Research The Arab Spring Reshapes the Tourism and Hospitality Industry in the Middle East The Arab Springs can be defined as a series of revolutions along the Middle Eastern countries, for example Tunisia and Egypt.
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