Globalization and HRM strategies
A recurrent buzzword in the modern day business community is represented by globalization, which is understood as a phenomenon by which the boundaries of countries become less strict and they allow people, resources, capitals and the economic, political, cultural, technological and other elements to easily move from one location to the other. In this complex setting, the economic agents have transcended boundaries in order to benefit from the comparative advantages of other regions, but also in order to address wider customer markets.
Fast food giant McDonald's is the epitome of business success within the global market place, with a presence in over 100 countries across the globe. At this level, the focus falls on the means in which the company operates within the international community, with emphasis on human resource management, the international business strategy or the potential improvements to international human resource management.
Company description
McDonald's was founded in 1940 in San Bernardino, California, by brothers Richard and Maurice McDonald. Today, the company is on the list of the 500 most powerful and profitable companies in the world, with revenues of over $8 billion in 2011 alone (McDonald's Website, 2013). The organization employs an estimated 400,000 individuals worldwide and has attained high levels of corporate success as a result of its complex business strategy. This, for instance, integrates:
The launching of franchising operations which allow them to share risks and capitalize on the expertise of the local entrepreneurs
The customization of the international menus to fit local needs and cultures, such as the serving of beer in Germany or salmon dishes in Norway
Sustained investments in the company's image, including the addition of...
HRM Strategy and Business Goals: According to recommendations of the human resource management literature, organizations which sustain a human resource management strategy and practices that are in accordance with business mission usually record high performance. This performance basically includes high performance work practices and increased economic performance. Therefore, human resource executives play a significant role in the creation of competitive advantage within organizations. Human resource management practices are critical for choosing,
HRM Issues in Global Business Expansion Introduction to Human Resource Management In the last several decades, human resource management (HRM) has evolved into a major component of modern business organizations (George & Jones, 2008). In principle, HRM functions have always been part of professional business management; however, it became a distinct professional field with dedicated specialists only since the latter part of the 20th century. Generally, HRM consists of all of the
This characteristic is pivotal in today's business environment, in which more and more companies offer services, rather than material products. Within the United States for instance, 79.6 per cent of all national income is generated by the services sector, which also employs 76.8 per cent of the overall labor force (Official Website of the Central Intelligence Agency, 2009). Given this context, it becomes more impending to stimulate the employees
The study by Darrag et al. uses HRM as a mode to identify several clear obstacles to effective recruitment on an international scale. A major point of concern for MNCs, the article indicates, is the difficulty of penetrating culturally ingrained models of hiring and promoting. In such contexts as Egypt, Iran and Taiwan, the article reports that nepotism remains a powerful force preventing the use of merit in recruitment
Globalisation By their nature, multinational companies have culturally diverse social capital, and need to adopt strategies to maximize the benefit that this capital has to the business. The field of human resource management plays a significant role in unlocking this social capital. Job descriptions and benefits programs provide motivation for employees that fits with their individual and cultural needs, in addition to meeting the needs of the organization. This paper will
HRM Enhances Employee Loyalty Good Ethics in Human Resources Management Enhances Employee Loyalty Human Resource Management, also known as HRM or HR is the term that is generally used to depict all the organizational activities that are associated with hiring and picking, planning work for, educating, training and developing, evaluating and recompensing, guiding, triggering off, and managing human resources/employees. In other words, Human Resources Management refers to the outline of ideas, guiding
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