By remaining exclusive, the company has been able to offer high quality services at lower costs than competitors without traditional fears of growth, market loss, or marketing costs. At the same time, this exclusivity as limited the company's growth potential and has rendered it less competitive in certain markets as it attempts to expand. This, combined with the advancing age of what were the company's core members, poses a significant threat to the company if proper actions are not taken. It seems clear, however, that these actions are being taken, and the realistic and pragmatic view that FIRC's officers have of the future does not preclude the retention of values in a commitment to principle that has been a defining feature of this company over its sixty year history.
Conclusion
The Federal Insurance Reciprocal Company has met with a great deal of success following its changes to its eligibility requirements; the addition of NCOs and enlisted men as well as their family members and dependents on an ongoing basis has hugely increased the number of clients serviced by the company, its overall market share in its various sectors if operation, and its profitability on an annual and long-term basis. The fact that some of the changes are only beginning to take effect and will likely lead to increased membership enrollment in the coming decade increases FIRC's outlook considerably at a time when it is already outperforming the industry as a whole and most of its major competitors.
At the same time, there are some...
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