Fiat and Tata
There are several different criteria by which a company can choose an anchor partner. An anchor partner is defined as one that "holds back the development of a successful strategic alliance because it cannot or will not provide its share of the funding" (p.357). If a partnership is struggling, typically a company will want to look at what it is doing, and what the partner is doing, to determine what factors are causing the partnership to fail. The first criterion for identifying an anchor partner is one that is not able to contribute the desired legal, local market or other expertise. Fiat's partnership with Tata sought to improve the Fiat dealer network and access to parts in India, whereas Tata perhaps would have been able to gain some access to Fiat's European distribution in the long run. If the partners, however, are for whatever reason unable to deliver the local market benefits that were part of the underlying logic for the partnership in the first place, then that becomes an anchor partner.
The second criterion for an anchor partner stability. The partner needs to have stability in things like finances and leadership in order to be able to deliver...
In the case of Toyota they have focused on supply chain integration, collaboration and collaborative forecasting and replenishment (CPFR) workflows. What emerges from this SWOT analysis from a competitive analysis standpoint is that while Fiat was concentrating on product-driven strategies for differentiation, its competitors had embraced and were well on their way to making processes their core competitive advantage, especially those augmenting personal productivity (Porter, 2008). Fiat's opportunities however are
The last century has seen an increase in the level of international purchases which has been supported by the developments in transportation and technology. Goods can move faster than before with developments in logistics. The negotiation and forming contracts for purchase with companies and communicate with potential suppliers in distant countries is also easier than in the past with the internet and tools such as video conferencing and emails.
2007 Economic Crisis on American Car market Effect of the 2008 global economic crisis on automotive industries Crisis in the United States Crisis in Canada Crisis in Russia Crisis in European markets Crisis in Asian markets Effects by other related crisis events In this paper, we will review the effects of 2008 global automotive crisis. Our main focus will be on the American car manufacturers and the negative impact they suffered due to the crisis. We will
The EVMI initiative will push the supply chain even more rigorously, requiring even greater financial investment. EVMI as a technology is an opportunity; the challenge for Chrysler is to transform their supply chain into a support infrastructure that can fully make this opportunity realizable. Additional opportunities for the company include the continual improvement of their quality management and compliance systems so they will be able to exceed CAFE requirement
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