FedEx Corporation
FedEx
Company Overview
FedEx is a global organization that provides wide variety of business portfolio such as e-commerce, transportation and business services. FedEx operates and competes effectively under collective brand names such as FedEx Express, FedEx Freight, FedEx Ground, and FedEx Kinko's.
The objective of the paper is to provide comprehensive report on FedEx that include FedEx's strategy for success in the marketplace and the company four main business strategy. The report uses FedEx's Form 10-K fiscal year to answer the following 7 questions.
"What is FedEx's strategy for success in the marketplace? Does the company rely primarily on a customer intimacy, operations excellence, or product leadership customer value proposition? What evidence supports your conclusion?"
Answer to
FedEx strategy is by building a strong brand to enhance customer experience as well as enhancing capabilities of the company sales professional. The company relies on the combination of value proposition, customer intimacy, operational excellence and product leadership to achieve success in the market place. The company relies on the advance information systems to achieve distinct competencies, and FedEx continues to offer faster delivery service as well as expanding their global network. By being the first company in the industry to offer door-to-door pick up service delivery to customers in North America, the company has built a distinctive competence for itself in the industry. The company strong performances at the end of the 2005 fiscal year are credited to method the company operates independently to focus on the distinct market needs. FedEx has also based its decision on capital investment, information technology networks and service addition to achieve highest long-term capital returns. The company also offers automated and package tracking option using the barcode wireless for customers, and the company continues to rely on the new technology to expand...
Session Long Project (SLP) FedEx Corporation is one of the largest companies in the courier industry. The company is renowned not just nationally in the United States (U.S.) but internationally. FedEx Corporation belongs to the parcel service industry segment. The size of the industry segment is quite large in the sense that in the past fifteen years or so, consumers in America have spent beyond fifty billion dollars in shipping
FedEx was founded by Fred Smith after his tour in Vietnam, and he continues to run the company today, as the only CEO that FedEx has ever known. The company began by offering overnight courier services, an industry that to that point had not existed. Today, that unit is known as FedEx Express and it is still the largest in the company. There are competitors, however, mostly notably UPS, DHL
A fourth weakness is the declining level of business services sales during one period of the case study, brought about by the economic recession impacting areas of the global economy unevenly. Opportunities FedEx can expand significantly more into the highest-growth economies of the world by pursuing more acquisitions in specific logistics and transportation management companies. As one of their core strengths is growth through acquisition, the company needs to consider how
Score cards for the first level would be handed out and the program and the prizes explained. The start date would be set starting the day that the employee gets their score card. Each score card would require three months of consistent metrics in order to be signed off by the employee's supervisor. Once signed off, that employee receives their rewards at a monthly group award meeting. Works Cited "Case Study:
FedEx Corporation offers worldwide delivery services in the overnight and ground businesses, along with other related logistics services. The company operates around the world, utilizing either wholly-owned subsidiaries or service partners to gain market entry. If the company is considering making an investment in a foreign country, it can start by determining the cost of capital. Most of the company's business is in the U.S., so the domestic cost of
Thus it exemplifies a company's migration from the technology strategy through the service strategy to the market strategy of the B2C e-strategic grid" (132). These authors suggest that these it-based initiatives were primarily responsible for the company's ability to promote its services and grow its market share far more rapidly than its main competitor: "By focusing on building profitable market share, UPS is now able to deliver 12.4 million
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