Ethics for Non-Profits
Introduction century ago, corporate social responsibility was an idea whose time had not yet come, and companies were free to treat their employees as badly as they could get away with and cause nearly unregulated environmental damage. Profits were considered the only measure of how good a company was, and higher profits were often derived from unethical treatment of workers and resources.
Such an attitude today is no longer either practical nor acceptable. Increased government regulation (brought about in direct response to corporate irresponsibility) has limited everything from the safety conditions of the workplace to the ways that companies must restore any environmental damage that they inflict (www.ethics.ubc.ca).
This is all to the good, for corporate social responsibility is as important to a society as individual responsibility is to a family. The rights of a corporation, like those of an individual, only extend to the point where harm is done to someone else. Like the doctor taking the Hippocratic oath, the business executive should have to promise that before anything else and certainly before considerations of profit, his or her company must first do no harm.
While such ideas are more and more commonly applied to for-profit corporations, however, they are all too rarely applied to non-profit organizations. This can lead to highly unethical behavior. This paper examines why a high standard of ethical behavior is just as important for non-profit corporations as it is for-profit corporations as the recent problems with the United States Olympic Committee demonstrated:
One of the most important (and cheering) considerations about organizational responsibility is that one can indeed both do well and do good, whether in terms of profits or in terms of the goals of a non-profit corporation. Ethics are both (of course) a moral responsibility but also a good business decision.
To take up the moral objections first, one can argue that corporate social responsibility must be practiced because it is the right thing to do. A business executive should never find himself or herself asking the question: "If I conduct my business in an unethical way, how much more money will I make?" Rather, each individual must determine how much gain is reasonable and, having decided this, match those expectations of financial gain with a business that can be carried out in a responsible and moral fashion (www.business-ethics.org).This is true rather one is raising money for a charity or trying to make a profit.
Some people will act in such a responsible fashion because of religious ideas, others out of a personal and coherent sense of ethics. But the point that must be emphasized here is that good people act in responsible ways, and the limits of responsibility do not end when one leaves one's home. One's conscience must be as vigilant at work as it is in any other arena of one's life.
Moreover, beyond these moral considerations, it is simply not true that corporate responsibility and profitability cannot be good partners for the simple reason that consumers are interested in supporting companies that act ethically. Organic farmers, for example, must charge more for their food. And yet many consumers are willing to buy organic food. The reason for this is partly because those consumers feel that such produce is better tasting or healthier. But it also stems from the fact that many consumers wish to support farmers who conduct their work in an environmentally responsible way. In effect, organic farmers are being directly rewarded by consumers with a reasonable profit-margin because they are able to provide a desired consumer good in an ethically responsible manner.
Higher Standard for Non-Profits
While both for-profit and not-for-profit corporations should act ethically at all times, the onus is actually greater on the non-profit by virtue both of its non-profit status and because of the kinds of work that non-profits do. The following guidelines laid out for non-profits in Maryland could certainly be applied across the country:
The success of Maryland's nonprofit organizations depends upon public confidence and broad public support. Maryland's nonprofits are supported by individuals, corporations and foundations through charitable contributions and volunteer effort; by government through contracts and grants; by consumers through purchases and fees; and by the general public through state and federal tax laws.
Nonprofit organizations must comply with applicable local, state, and federal laws. These Standards build on that foundation, and go a step further. Based on fundamental values - such as honesty, integrity, fairness, respect, trust, responsibility, and accountability - these Standards describe how nonprofits should act to be ethical and be accountable in their program operations, governance, human resources, financial management and fundraising (http://www.mdnonprofit.org/ethics_initiative.htm).
It is important to note here the emphasis not...
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