Environmental Sustainability
At this point in time, there is a tremendous difference in European and American approaches to environmental sustainability, with the result being that the U.S. is falling behind Europe in its ability to foster and maintain sustainable development practices. This has a negative impact on American progress, as encouraging consumptive development places the U.S. In a less competitive position than other developed nations, while saddling it with some of the drawbacks of doing business in developing nations. Sustainable development means "meeting the needs of present generations without jeopardizing the ability of future generations to meet their own needs- in other words, a better quality of life for everyone, now and for generations to come" (European Commission, 2012). Sustainable development can be influenced by official policies, so that government and businesses play important roles in helping influence sustainable development, and this official influence seems to be part of why Europe is having more success at implementing sustainable development policies than the United States.
Sustainable development policies require a different approach to business. Rather than placing profit at the...
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