Verified Document

Customer Satisfaction Management The Success Term Paper

However, there are certain disadvantages that must be taken into consideration regarding the center's program. For example, in certain situations, the center's employees might not be allowed or able to satisfy patients' needs. This affects the program's credibility because the customer perceives this situation as the company not providing the promised services. This also affects the communication process within the program. This leads to lower perceived value.

In addition to this, the objectives that the program intends to reach determine an increase pressure affecting employees' activity. This is because some of these employees might not be sufficiently prepared for the food service program in case. This forces them to increase their efforts in performing their tasks and activities. This situation is likely to determine inefficient communication within the center. For example, employees might feel reluctant to communicating with patients and with their superiors. This leads to conflicts among personnel. In addition...

This leads to reduced performance levels, which affects the efficiency and productivity of the center's activity.
The pressure exerted by the objectives of this program on the management team and on their subordinates can also affect the organizational culture. This situation can be attributed to the confusion created by the program. In other words, the employees involved in this program must expand the activities they were hired for. This determines them to modify the management of their tasks. These modifications are likely to determine reduced efficiency and productivity for the company.

Reference list:

1. Fabien, L. (2005). Design and Implementation of a Service Guarantee. The Journal of Services Marketing. Retrieved May 26, 2011.

2. Hart, C. (2000). Extraordinary Guarantees. Marketing Management. Retrieved May 26, 2011.

3. Room Service Gets Personal (2007). Foodservice…

Sources used in this document:
1. Fabien, L. (2005). Design and Implementation of a Service Guarantee. The Journal of Services Marketing. Retrieved May 26, 2011.

2. Hart, C. (2000). Extraordinary Guarantees. Marketing Management. Retrieved May 26, 2011.

3. Room Service Gets Personal (2007). Foodservice Director. Retrieved May 26, 2011.
Cite this Document:
Copy Bibliography Citation

Related Documents

Customer Satisfaction and Loyalty in
Words: 5232 Length: 20 Document Type: Term Paper

2 of the respondents were self-employed and 11.2% of respondent were white-collar workers with 1.2% of respondents being blue-collar workers. The following chart shows the factor analysis results with VARIMAX rotation of traveler's perceptions of hotel attributes in the study of Choi and Chu (2000). Factor Analysis Results with VARIMAX Rotation of Traveler's Perceptions of Hotel Attributes Source: Choi and Chu (2000) The following chart shows a 'regression analysis results of hotel factors

Customer Satisfaction As a Kind of Nonfinancial Performance Measure...
Words: 2996 Length: 7 Document Type: Literature Review

Customer Satisfaction as a Kind of Nonfinancial Performance Measure The Effect of Using Customer Satisfaction as an Integral Performance Measure, as evidenced by Chinese Manufacturers Challenges to manufacturers as well as many other business structures are significant and often carry a great deal of weight in decision making and future business success. Performance measures are also often focused singularly on financial performance, ROA, ROE i.e. how much revenue the organization has received

Customer Satisfaction and Bank Loyalty in Today's
Words: 2320 Length: 8 Document Type: Essay

Customer Satisfaction and Bank Loyalty In today's world the competition has increased so much mainly because of all the globalization taking place around us. As a result of this increase in competition it is very important for all the organizations, including the banking sector, to retain the customers and make sure that they there customer base is increasing instead of decreasing. The most definite way of achieving all this is by

Customer Relationship Management CRM and Customer Loyalty
Words: 1740 Length: 6 Document Type: Dissertation

Customer relationship Management (CRM) and customer loyalty are successful marketing strategies in banking industry in Hong Kong The role of customer relationship management is significant to facilitate the customer satisfaction within several industries including banking. Integration of marketing strategy, customer relationship and customer satisfaction processes results into reduced cost and performance improvement. Business allows the optimal use of resources resulting into optimal performance; it is facilitated through several initiatives of customer

Customer Satisfaction and Chili's Restaurant
Words: 1118 Length: 4 Document Type: Term Paper

Despite this, however, it did allow for a better understanding of the individuals that came through the restaurant, what their needs were, and whether those needs were met based on the food and the service that they received. Results and Analysis Of the numerous individuals who were provided with surveys in the Chili's restaurant in Boerne, Texas over a two-week period, 150 surveys were returned completely filled out. Surveys that were

Customer Relationship Management Strategy
Words: 4756 Length: 17 Document Type: Term Paper

Customer relationship management (CRM) is an essential component of organizational management. The purpose of this discussion is to focus on a CRM strategy for United Behavioral Health a subsidiary of United Health Care . . United Behavioral Health is dedicated to presenting customers with high quality, cost-effective, managed mental health and substance abuse services to its customers. The investigation suggests that the company's core values have been successfully implemented into

Sign Up for Unlimited Study Help

Our semester plans gives you unlimited, unrestricted access to our entire library of resources —writing tools, guides, example essays, tutorials, class notes, and more.

Get Started Now