Verified Document

Cultural Challenges Of Doing Business Overseas: Steve Essay

Cultural Challenges of Doing Business Overseas: Steve Kafka, franchisor for Chicago Style Pizza

Steve Kafka, a proprietor of Chicago Style Pizza, a U.S.-based franchise, is attempting to capitalize upon his Czech heritage, and knowledge of Czech culture and language to expand into Prague and take advantage of a largely untapped pizza market in the region. However, it is critical that Steve does not forget that, despite his familiarity with Czech culture, he was born in the United States and must orient himself to the unique cultural worldview of the Czech nation

Major differences and incompatibilities between cultures and risk mitigation

Perhaps the most significant difference between the U.S. And Czech business culture is a historical one, namely the legacy of communist rule in the Czech Republic. "All commentators on Czech business culture focus on the difficulty of developing deep levels of trust within any business relationship" (Doing business in Czech Republic, 2010, World Business Culture). Corruption was rife during the Soviet era. Older employees may also be more used to a less focused and intensive approach to the workday, contrary to what is characteristic of private enterprise (Doing business in Czech Republic, 2010, World Business Culture).

One way to mitigate such risks is to focus on placing younger individuals, with some exposure to the U.S. educational system and U.S. businesses in managerial positions. These individuals would be open to Steve's view of business, yet still possess knowledge of local bureaucracy. Selecting Czech nationals to partner with who have entrepreneurial backgrounds also bodes well for success in Steve's business.

Despite these potential personnel selection difficulties, the Czech Republic also has many assets. Of the former Warsaw Pact nations, "the Czech Republic has one of the most developed and industrialized economies," dating back to the 19th century, boasts a highly-educated populace and well-maintained and developed infrastructure (Czech Republic, 2010, U.S. Department of State). "The country's strategic location in Europe, low-cost structure,...

This investment is rapidly modernizing its industrial base and increasing productivity" (Czech Republic, 2010, U.S. Department of State).
Comparative advantages

A great comparative advantage in the Czech Republic is the relatively underdeveloped pizza market, in comparison to the U.S. In many areas of the U.S., there are high-quality independent pizzerias on every corner. Or, in areas of the nation without large Italian populations, chain pizzerias like Pizza Hut, Domino's and Pizzeria Uno dominate the marketplace. Steve could be a first-mover in the Czech market, and define the evolving Czech palate to crave his particular brand and style of pizza.

Hofstede's four primary dimensions

According to Geert Hofstede's four cultural dimensions, the contemporary Czech Republic rates fairly moderately on all major scales, comparable to the U.S., with a slightly higher level of uncertainty avoidance. On the Czech Republic's Power Distance Index (PDI) "the extent to which the less powerful members of organizations and institutions (like the family) accept and expect that power is distributed unequally," the Czech Republic rated slightly lower than the U.S., meaning that overall there is a greater expectation of equality between managers and subordinates (Czech Republic, 2010, Geert Hofstede Cultural Dimensions). This may be due to the Czech Republic's moderately collectivist orientation on Hofstede's Individualism (IDV) scale, which measures the degree to which individuals are integrated into groups" (Czech Republic, 2010, Geert Hofstede Cultural Dimensions). While the Czech Republic is not as collectivist in orientation as China or Japan, compared with the U.S., it has a much higher degree of collectivism in its mentality than the United States. The U.S. is widely regarded as one of the most individualistic societies in the world.

These two factors, despite the proprietor Steve Pizza's familiarity with the language of the Czech Republic, could result in a managerial culture clash. Workers might be resistant…

Sources used in this document:
References

Czech Republic. (2010). Geert Hofstede Cultural Dimensions. Retrieved December 10, 2010 at http://www.geert-hofstede.com/hofstede_czech_republic.shtml

Czech Republic. (2010). U.S. Department of State. Retrieved December 10, 2010 at http://www.state.gov/r/pa/ei/bgn/3237.htm

Doing business in Czech Republic. (2010). World Business Culture. Retrieved December 10,

2010 at http://www.worldbusinessculture.com/Czech-Business-Style.html
Jarrett. Chris. (2006). Food, glorious food. Radio.cz. Retrieved December 10, 2010 at http://www.radio.cz/en/section/panorama/food-glorious-food-czech-eating-habits-after-1989
Cite this Document:
Copy Bibliography Citation

Related Documents

Cultural Challenges Faced by a
Words: 1336 Length: 4 Document Type: Research Proposal

But most important, Geert Hofstede will give you the 'edge of understanding' which translates to more successful results" (Geert Hofstede's Website, 2003). If Steven Kafka conducted an analysis of the Czech market through the lens of cultural features, there is an increased likelihood for the results to indicate major discrepancies. This should not however disappoint him, as different does not implicitly mean worse. A d) in its desire to adhere to

Cultural Challenges of Doing Business Overseas
Words: 917 Length: 3 Document Type: Term Paper

Business in Czech Republic Doing business in a foreign country is never easy. It is not so much about the tax regulations, import/export duties or getting a license. The main challenges accrue from the differences in cultural values and social or religious beliefs. For Steve, it may prove easier to at least communicate with the people and establish a bond with them. It is also important to know that Czech

Challenge of Managing All Stakeholders in the Context of a Merger...
Words: 23212 Length: 80 Document Type: Term Paper

Managing All Stakeholders in the Context of a Merger Process Review of the Relevant Literature Types of Mergers Identifying All Stakeholders in a Given Business Strategic Market Factors Driving Merger Activity Selection Process for Merger Candidates Summary, Conclusion, and Recommendations The Challenge of Managing All Stakeholders in the Context of a Merger Process Mergers and acquisitions became central features of organizational life in the last part of the 20th century, particularly as organizations seek to establish and

Steve Jobs and Apple
Words: 1064 Length: 3 Document Type: Chapter

Apple Culture Change Apple has been through many transformations and cultural shifts throughout its interesting history. The company was founded in a garage in the 1970s and later became the most valued company in the world. Needless to say, there have been many challenges that the company has had to overcome along the way. This analysis will focus on some of the more recent cultural changes that the company has went

Corporate Governance When a Merger the Size
Words: 2372 Length: 7 Document Type: Term Paper

Corporate Governance When a merger the size of the AOL Time Warner merger takes place and then disintegrates, it is time to look for what went wrong. Both companies were regarded as important in their fields; both had been successful, one for many years (Time Warner), the other for only a short while (AOL), but that success was extreme. What did go wrong? The simple answer is that is was probably a

Promising Phenomenon That Lends Itself
Words: 26560 Length: 96 Document Type: Dissertation

66). Furthermore, social software will only increase in importance in helping organizations maintain and manage their domains of knowledge and information. When networks are enabled and flourish, their value to all users and to the organization increases as well. That increase in value is typically nonlinear, where some additions yield more than proportionate values to the organization (McCluskey and Korobow, 2009). Some of the key characteristics of social software applications

Sign Up for Unlimited Study Help

Our semester plans gives you unlimited, unrestricted access to our entire library of resources —writing tools, guides, example essays, tutorials, class notes, and more.

Get Started Now