Credit Cards
Consumer debt is a major problem In America, with credit card debt being the most prevalent type of consumer dent. A great deal of credit card debt is acquired while consumers are in college. This debt often follows them for many years after college is over and accounts for a great deal of the lifelong consumer debt. For this reason the marketing of credit cards to students has been a hotly debated issue. The research indicates that the marketing of credit cards to college students is indeed detrimental to their future financial stability and as such laws have been developed in the attempt to change the practice of marketing credit cards to students on college campuses.
Marketing credit cards to college students has been an issue on college campuses for many years. Pirog & Roberts (2007) reports that nearly 93% of all college students are in possession of at least one credit card. In addition 33% of these individuals received credit cards while still in High school and nearly 58% received them had more than four cars. The authors further report that "Substantial evidence suggests that consumers who regularly use credit cards spend more than those who use other payment mechanisms. College students in particular appear to be vulnerable, often using credit cards to live beyond their means, pay the minimum required payment, and incur exorbitant interest balances. Recently, the average credit card debt among students was estimated at nearly $3,000, 23% of college students carry balances of $3,000 to $7,000, and 10% have credit card debt exceeding $7,000 (Pirog & Roberts (2007)."
Although credit card companies are fully aware of the amount of credit card debt that college students are in, they continue to market their products on college campuses. In addition these companies are aware that many students also have substantial student...
In fifty years, the heavy spending that credit cards facilitate will be viewed negatively, but credit cards themselves will still exist and most likely without stigma. The use of credit cards will be even more widespread, as fewer purchases will be done on site. Credit cards may be scorned by individuals who have acquired too much debt, but on the whole their benefits to society will not be overlooked. The dramatic
Perils of Credit Card Marketing on Graduation from college should be an exciting and renewing experience. It represents an accomplishment that should be celebrated and the beginning of new adventures and experiences. Yet, for many recent college graduates it represents something entirely different. For these individuals graduation from college represents having to begin their new careers drowning in debt with credit scores below 500. The cause of this unfortunate circumstance
History of Credit Cards The first issuers of credit cards were post-World-War I-era merchants whose customers began arriving from more distant locales by the first automobiles that were widely available to ordinary Americans (Stephy, 2009). Originally, they were intended to allow customers to make payments on unplanned purchases without having to return to their homes to retrieve their cash or their checkbooks (Stephy, 2009). In issuing credit cards, department stores
39). Credit card fraud, though, is not playground for banks for numerous reasons, including: (a) online payment fraud erodes consumer confidence and trust in their brands; for many consumers, a breach of security prompts a knee-jerk reaction of closing accounts and moving to another financial institution; and - the liability for fraudulent transactions shifts to the issuing financial institution with costs ranging between $20 and $30 to process each
Consumer Borrowing -- Spending an Economy Out of a Recession The 'answer' provided by consumer borrowing and spending during recessions and even depressions revolves around the classical, microeconomics 'answer' to what seems like an economics paradox. Namely, how does one stimulate the economy into a state of recovery, when one is faced with consumers who have less money to spend on basic goods? Consumers who may be unemployed are understandably cautions
Some may argue that consumerism isn't fueling the rampant consumer debt; the real problem is that wages have been stagnant and consumers just can't keep up with the cost of living. But, following Keynes' line of reasoning, consumption should at least be decreasing as incomes are falling, but, instead, consumption is increasing and now accounts for two thirds of our GDP. Some are beginning to question, just like Galbraith, if
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