Contracts
The Seattle man who in 1999 attempted to cash in points from a soft drink maker for a Harrier jet had his court case rejected because the advertisement concerning the jet was not considered to be a valid contract to which the company was bound. This calls into question the nature of contracts and advertisements. This paper will discuss contract law both in general terms and in terms of how it pertains to advertisements.
Nature of Contracts & Objective Theory of Contract
There are four elements of a valid contract: mutual consent ("meeting of the minds"), offer and acceptance, consideration, and good faith. In addition, the contract must be legal in order to be enforceable (Larson, 2003). The Harrier jet case fell apart on the issue of offer and acceptance as pertains to advertising, but there are other legal issues at work as well. One of these other issues is the objective theory of contract. The theory is a principle in law that "the existence of a contract is determined by the legal significance of the external acts of a party to a purported agreement, rather by the actual intent of the parties" (Farlex, 2011). The objective theory of a contract, therefore, relies on the believability of a purported offer for its legal worth. With respect to the Harrier jet, the soda company's claim that no valid offer was tendered rests on the objective theory of a contract....
Individual Project Course Section and Code Anytown's mayor has suggested placing the town for sale on E-bay as a publicity stunt in order to promote tourism to the town. The concern is that a purchaser may actually believe that he can purchase the town. The results in the Pepsi Harrier Jet Case would suggest otherwise. In that case, PepsiCo ran an advertisement suggesting that consumers could purchase a Harrier Jet with
LEONARD VS. PEPSI In general, the valid elements of a valid and enforceable contract are (1) offer, (2) acceptance, (3) specificity, and (4) meeting of the minds. The Honorable Mayor's plan is extremely dangerous because it could very conceivably be interpreted as an enforceable contract to auction the town on Ebay. In principle, placing the town for auction on Ebay would satisfy all of the elements of a valid contract susceptible
Price Beauty? 'For though beauty is seen and confessed by all, yet, from the many fruitless attempts to account for the cause of its being so, enquiries on this head have almost been given up" William Hogarth, The Analysis of Beauty, (1753) Not very encouraging words, but if the great artist William Hogarth felt himself up to the task, we can attempt at least to follow his lead. That beauty is enigmatic
(2009, Oct. 4). 25,000 Nepali girls involved in sex trade in Indian cities. Commercial sex brothels in the towns of Delhi, Mumbai, Pune and Kolkata feature young girls believed to have been kidnapped from Nepal, according to the article. There are an estimated fifty brothels in Pune, and many of them are reportedly owned by adult women from Nepal. In those 50 brothels there are about 500 Nepalese girls working
While Cadbury was initially vulnerable resulting in this take over, Kraft had to borrow heavily to afford the final price of 850p per share. In the coming months and years, Kraft will have to balance against recovering the money put into this acquisition (Wiggins, 2010). A risk, many British politicians and citizens alike fear will mean the end of their signature chocolate in an effort by Kraft to increase
" (AAFP, nd) The Health Maintenance Organization further should "…negotiate with both public and private payers for adequate reimbursement or direct payment to cover the expenses of interpreter services so that they can establish services without burdening physicians…" and the private industry should be "…engaged by medical organizations, including the AAFP, and patient advocacy groups to consider innovative ways to provide interpreter services to both employees and the medically underserved." (AAFP,
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