Code of Ethics
Company X believes in having a clear roadmap for conducting business in a proper and sustainable way. It is for this reason that we have in place a well-developed Code of Ethics -- a statement that seeks to ensure that our conduct of business is consistent with not only the industry best practices, but also all the laws of the land. Organization X is a hypothetical firm that concerns itself with the manufacture and sale of beverages and snacks. Organization X is a multinational business with operations in diverse parts of the world.
Statement of Values
Company X's key ethical values and principles include:
Integrity and Honesty
Company X believes in doing the right thing, at all times. The right thing doesn't not necessarily mean what is good for business, but that which has as positive impact on not only our key stakeholders but also the entire society. We believe that our reputation is firmly rooted in our ability to uphold honesty and integrity. In line with its commitments to these key principles, the Company complies with all the applicable laws in all the areas in which it conducts business.
a) Responsible Marketing and Advertising
The company engages in what is referred to as ethical marketing. Ethical marketing, in the words of Murphy, Laczniak, and Prothero (2013, p. 4), includes all those "practices that emphasize transparent, trustworthy, and responsible personal and/or organizational marketing policies and actions that exhibit integrity as well as fairness to consumers and other stakeholders." The Company understands that millions of people consume its products on a daily basis. It is for this treason that its marketing efforts mirror its ethical standards, are truthful, and are in compliance with all the applicable laws. Already some companies have in the past been accused of misrepresenting information in their advertising efforts (Delener, 1995). Company X does not wish to become a case study. In that regard, therefore, the Company recommends that all its marketing efforts should never:
Make claims that cannot be substantiated
Use statements that are either untruthful or misleading
Misrepresent the attributes or quality of any of our products
Most importantly, the Company's marketing efforts should be in conformance with all the relevant regulations, guidelines, and laws.
b) Fair treatment of Customers
It should be noted that to us, integrity in the marketplace has got to do with the fair as well as ethical treatment of customers. In that regard, therefore, the Company recommends that during their interactions with customers, employees ought to:
Ensure that they deliver on all the pledges made to customers
See to it that various programs sanctioned by the Company are communicated in a proper way and format
Ensure that they do not engage in trade practices that could be constructed as being deceptive or unfair.
c) Interactions with suppliers
All our interactions with suppliers should be founded on honesty and true representation. On this front, the company is aware that an illegal or unethical act on the part of suppliers could hurt its hard earned reputation and bring about loss of goodwill. It is for this reason that we insist that, as a condition of doing business with Company X, all our suppliers comply with the Company's Code of Ethics. It is also important to note that suppliers should be selected on both reputation and merit.
d) Interaction with Competitors
The Company is a firm believer on fair competition. It is for this reason that the Company intends to continue adhering to all the competition and antitrust laws in place. We are committed to outperforming those we compete with within the confines of a free enterprise framework. All our employers must, therefore:
Respect the intellectual property of not only third parties but also our direct competitors.
Obtain competitive information in a legit and fair manner
2. Commitment to Quality
The Company is committed to ensuring that the quality of products it offers for sale is never compromised. To ensure that the trust customers have in our products is not eroded, the Company ensures that all its products are superior to those offered by the competition. This it does by, amongst other things, ensuring that all the products are developed in a responsible and ethical manner and seeing to it that its processes are in compliance with all the applicable guidelines and standards. It is for this reason that all those involved, in any way, in the development, packaging, or storage of any of our products ought to:
Ensure that they adhere to the applicable standards and guidelines
Comply with all the laws, rules, and regulations that relate to food safety.
3. Respect for Humanity and Promotion of Human Rights
According to Jennings (2008, p. 246), "today, every multinational corporation is challenged to promote...
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