¶ … Coca-Cola. According to the company's 2012-Year in Review, one of the objectives that the company had coming into 2013 was to improve the strength of its product portfolio. The company wanted to find products where there was untapped potential, and take steps to exploit that potential and improve the overall portfolio strength. To that end, Coca-Cola was able to take an ownership stake in Core Power, which makes protein drinks in the United States, and entered into a partnership with Aujan, which is a maker of juice, sparkling beverage and malt beverages in the Middle East. The company also continued to enjoy strong growth from some of its targeted brands, notably I LOHAS and Ayataka, both of which reached the billion-dollar mark in sales in the past year (Coca Cola, 2012). As a result of these efforts, the company was able to enjoy broad-based success. Volume was up 4%, and the company achieved record highs in operating revenue and operating income in 2012 as well (Coca-Cola, 2012). The targeted investments that Coca-Cola made contributed to this success. In terms of diversification, the company has a stock market beta of 0.49, which indicates that its business is very stable, more than that of the broad market (MSN Moneycentral, 2014). This speaks to Coca-Cola's global diversification, contrasted against the volatility of the U.S. stock markets. A company with...
markets overall, as those are more strongly tied to the U.S. economy. So on that basis, the increased diversification efforts that are part of Coca-Cola's long-term strategy appear to have been successful.Coca-Cola Company ("Coca-Cola," "Coke") is a U.S.-based manufacturer and distributor of non-alcoholic beverage. The company recorded revenue of $46.5 billion in FY2011, and earned $8.5 billion in net income. According to the company's website, it sells products in over 200 countries, given the company near-global scope. This also ensures that Coca-Cola has substantial exposure to foreign currencies. This report will discuss a number of international financial aspects to Coca-Cola's business,
Coca Cola Summary of the Company Coca-Cola is a manufacturer and sometimes distributor of non-alcoholic beverages. The company was founded in 1886 in Atlanta, where the company is still based. It was concocted by John Pemberton, who then sold the product in soda fountains and pharmacies. The name comes from key ingredients, including cocaine and Kola nut, and the drink was initially marketed as a medical tonic. Coca-Cola was initially a syrup
The latter was clearly not the case when the packaging was changed as the customer dissatisfaction was evident. That said, the firm's decision of withdrawing the new packaging showed that it valued its customer satisfaction equally. The CSR steps taken by the Coca Cola Company not only contribute back to the society immensely, but also have created massive employment, and added value to the brand itself. Many of its CSR
Coca-Cola External Coca-Cola's industry conditions, according to the Five Forces analysis, are generally favorable. The environmental conditions, according to the PEST analysis, are also generally favorable. This means that with few obstacles, Coca-Cola should be able to achieve its business objectives. NCAIS Code The industry code for Coca-Cola is 312111: Soft Drink and Ice Manufacturing (U.S. Census Bureau, 2007). Porter's Five Forces Porter's Five Forces explain the ability of firms to earn profits in their
Coca-Cola This report will be based on the earnings conference call for Coca-Cola Company's Q3 2011 results. The North American market is the largest and flagship market for Coca-Cola, but is not a major growth market for the company. Coca-Cola saw volume up 5% for the quarter and the year-to-date. Much of that was attributed to Dr. Pepper, with organic volume only being up 1% in Q3 and YTD. The company also
The total asset turnover ratio on the other hand indicates that just as is the case with the fixed asset turnover ratio, the Coca-Cola Company has been less effective in the utilization of all its assets in sales generation. The inventory turnover ratio is essentially a measure of the number of times the inventory of a business entity is replaced or sold within a given period of time. In the
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