It may be that irrational factors are important at times. For example, it might be that the rush to acquire businesses in Europe prior to 1992 and to acquire companies in Asia in the mid-1990s reflected a bandwagon effect with firms developing strategies to legitimise their investments after the decision has been made (McDougall, et al., 2004). Research might also give attention to a broader range of entry modes beyond exporting, licensing and FDI. Strategic alliances with local or other foreign firms may involve no transfer of funds. Alliances are another entry mode option which deliver similar strategic advantages to joint ventures but have received little attention in the literature beyond those firms whose home country is either the U.S. Or Japan (Moen, 1999). Studies of structure and coordination of MNCs have been characterised by cross-sectoral approaches and findings expressed in static models (McNaughton & Bell, 2000). How and why do control and coordination mechanisms change over time and how do these changes interplay with strategic actions? Have Australian firms altered their international organisational structures over time? If so, have they followed the U.S. pattern incorporating international divisions, the European pattern that does so to a lesser degree, some other pattern, or none at all?
Classic Internationalization Theories
Reference to internationalisation theories suggests that the degree of internationalisation might be seen from three perspectives: performance (what goes on overseas, Coviello & Jones, 2004) structural (what resources are overseas, Moen, (1999) and attitudinal (what is top management's international orientation, (Freear, et al., 2004). From this approach it follows that trade theory and the theory of FDI may be considered within the same theoretical context (Wetzel, 2005). This is further confirmed by the new approach that emphasises firm-level sources of comparative advantage and international competitiveness. Thus, in addition to the more conventional explanations based on industry -- and country-level factor endowments, the inter-firm gaps in technological capabilities, and the duration and effectiveness of the learning process may determine a competitive edge internationally.
Moreover, these intermediate forms of internationalisation cannot be regarded as second best entrepreneurial choices, but actual first best options depending on the specific firm's and market's characteristics. In this perspective, the choice of the preferred 'stage' of internationalisation takes in a 'strategic' dimension (Aspelund & Moen, 2001). However, the 'strategic' choice of international expansion of a Small and Medium-size Enterprise (SME) is crucially different from that of a large corporation. This reflects the different capabilities to influence and cope with a complex external environment characterised by asymmetric information, different risk propensities, and different opportunities to exploit economies of scale and scope. Sometimes these capabilities are available in-house, but often they need to be purchased from outside. It is well-known that a large corporation is often capable of internalising these capabilities (Wetzel, 2005). In contrast, a SME will have to rely on real and financial services purchased from the market, and these services will be more varied and complex the more 'developed' the 'stage' of internationalisation. For these reasons, and due to the high transaction costs involved in the process, ceteris paribus, SMEs are expected to confine their activities to the simpler stages of internationalisation (Mason & Harrison, 1999).
Born Global Firms and Managerial Aspects of the Classic Internationalization Theory
Although corporate managements were coming under pressure to globalize and move from reorganizing to restructuring by the opening of world markets and by Japanese Born Global firms competition, the final push came in the late 1990s via change in financial and capital markets. The first tidings became manifest in the 1980s in the U.S. with the junk bond financed development of the market for corporate control and the rise of the hostile takeover (Freear, et al., 2004). The raiders and takeover artists and leveraged buy-out (LBO) firms were quite unsentimental about keeping underperforming activities inside firms just because they had always been there, or waiting for internal corporate reorganizations to produce - perhaps, maybe someday - results. Especially in Born Global firms, the 'sword of debt' forced quick disposals and sales of under- performing assets and of the people who managed and worked in them (Erikson & Sorheim, 2005). Unsurprisingly, entrenched managers in many large firms were bitterly opposed to the continuation of this vigorous threat to their empires, their discretionary powers, and their pocketbooks - sheer company size having long since come to correlate better with top-management compensation and social prestige than profitability or returns to shareholders.
They used all available means to succeed...
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