Chinese' Food and the Model Minority study in ethnic cuisine and culture, marginalization and commercialization, and the paradox of exoticism.
The anthropological theme studied for this work was that of the ethnic compromises and paradoxes inherent in creating a "Chinese" restaurant in America, for Americans. In every English speaking country from England to Canada, Chinese food is a huge business. For many immigrants it is one of the only businesses ready and willing to take them in. Most Chinese restaurants strive to present themselves as cultural representations where the American connoisseur can have a legitimate cross-cultural experience. The more I researched the actual traditions of Chinese and Asian cuisine and the way in which Western prejudices and expectations shape the presentation of this experience, the more it became apparent that --like so many other cultural phenomena-- the cultural relevance of the Chinese-food experience is far from untainted. Repeated immersion at several Chinese restaurant locations gave a wide range of perspective on the reality of this cultural phenomena. Research provided a basis for critique and awareness. Discussions with patrons and workers of several ethnicities further clarified the image. Finally, a day's journey from restaurant to restaurant with a single roll of film provided startling visual evidence of the cultural paradox and juxtapositions inherent in this business. The following is an exploration in three parts into the world of the Chinese restaurant.
Menu 1: Observation and Research.
The research began in a most pleasant fashion before I was even aware that I was doing research. On the day I began the project, my coterie of friends and I went out to a relatively inexpensive Chinese place for dinner. As we were eating, I began to notice little details about the place that struck me as somewhat odd. For example, in league with the restaurant's attempt to be architecturally exotic, the wall-paper was a standard release "Asian" print I had seen previously in a catalogue at Home Depot. The print was by no means a traditional Asian one, rather it appeared to appeal to the same Western flair for cultural appropriation that has Pier One selling faux African ritual masks. I also noticed a very prominent Pepsi ad hanging on the wall next to a dragon calendar. With newly opened eyes, I began looking for other signs of faux culture and of the Westernization of the venue. They were not hard to find.
The disposable chopsticks wrappers were made by a U.S. based company, and yet the English grammar on them seemed artificially strange. I began to wonder if maybe that just added to the mystique. There was a Buddha statue displayed prominently in a dark corner of the restaurant, and yet about a quarter of the menu consisted of beef products. At one point in the night I overheard one of the waitresses lose her accent for a moment. No one who was with me seemed to notice anything out of the ordinary, and at that point the research began.
The cultural concessions of the Chinese food industry, and the strange love-hate relationship between mainstream America and Asian minorities are relatively well documented, if often only in passing. In a lengthy essay regarding 'Racist love' (that is, the way in which exoticism and positive stereotypes can hurt a minority), Tiffany Loui suggests that America has a long history of romanticizing Asian cultures to their detriment. She records the way in which all Asians are lumped together in the modern American parlance, despite the fact that the differences between regions is in many cases more pronounced than those among European cultures. (For example, the gastronomical, social, linguistic, religious, and economic differences between mainland China and Japan are far greater than those between France and England, and that says nothing of the many provinces within China alone) This is something that can be noticed also in Chinese foods: almost all relatively affordable Chinese restaurants, especially those which do take-out, have extremely similar menus. In fact, of the five restaurants in which I did research, three had menus that differed by only one or two items. This is despite the fact that mainland China has hundreds of regions each characterized by its own cooking style. "Chinese food is especially diverse due to the country's numerous regional traditions and clans. With economic development, openness, and reform, this has become even more apparent." (Hung-Youn) Only one or two are practiced in America, and even then these are frequently bastardized.
Loui...
Stereotyping effects not only other people image of an ethnic group but it can also influence the self-image of that group. [Tatum, 1999] describes a discussion with her children while driving them to school. A drove past a Black teenager running down the street." Why is that boy running?" my son asked. "I don't know," I said absentmindedly. "Maybe he stole something." I nearly slammed on the brakes. "Why would you
Introduction, Problem Statement, Objectives and Aims, and Significance of Practice Problems: HYPERTENSIONAs previously reported, hypertension is a pervasive public health concern that affects millions of individuals worldwide (Fang et al., 2021). Despite the availability of effective pharmacological and non-pharmacological interventions, the management of hypertension remains suboptimal, particularly among minority populations. Racial and ethnic disparities in hypertension prevalence, awareness, treatment, and control have been well-documented, contributing to disproportionate rates of cardiovascular
Consumer Behavior: Purchasing Local Baby Food vs. Imported Baby Food in Ethiopia Literature Review Description A systematic review of the literature is provided in this chapter in order to develop informed and timely answers to the study's guiding research questions and to confirm or refute its guiding hypothesis. In this regard, Fraenkel and Wallen (2001, p. 48) advise that, "Researchers find out what has already been written about the topic they are
Lastly, there are also rather small communities of: Turkish, Greek, Arabic, and Jewish Marketing to ethnic minorities," n.d.). As Larry Light, McDonald's executive vice president and global chief marketing officer, noted at a speech to the Association of National Advertisers Annual Conference, in 2004, "Mass marketing is a mass mistake" (cited "Multichannel," 2005). What Light understood is that only through multidimensional, multi-segment marketing can organizations hope to compete in an ever
The Price-Sensitive Affluents, Wal-Mart has learned (Wal-Mart Annual Reports) is more interested in finding an exceptionally good deal and not necessarily concerned about the shopping experience. This is particularly true as one of the strongest factors influencing the execution of their strategy, the emerging global recession during this timeframe, takes hold. Again as with the Price Value Shopper and the paradoxical purchasing patterns of the Brand Aspirational segment show,
SOCIAL MEDIA INFLUENCE How Social Media Influence Customers Purchasing Behavior in the Macau Hotels SectorData AnalysisAfter surveying the travelers who have visited Macau for their traveling plans, the data is obtained in a comprehensive graphic manner to interpret the results easier. Initially, keeping the ethics of research in mind, the respondents obtained informed consent. The pie chart showed that all 113 participants agreed and accepted to participate in the research
Our semester plans gives you unlimited, unrestricted access to our entire library of resources —writing tools, guides, example essays, tutorials, class notes, and more.
Get Started Now