Chick-fil-A
Identifies analyzes important external environmental factor remote, industry, external operating environments o Identifies analyzes important internal strengths weaknesses organization: Include assessment organization's resources.
Chick-fil-A: A forward-thinking, old-fashioned restaurant
Chick-fil-A: A forward-thinking, old-fashioned restaurant
Chick-fil -- A is a rare type of fast food restaurant. Like In-and-Out Burger, it attracts the patronage of many loyal 'foodie' customers who would otherwise not darken the door of a franchise. Chick-fil -- A is known for its high standards of quality and service. Founder Truett Cathy created a sandwich made of high-quality white breast meat that was then fried in a pressure cooker with peanut oil, placed on a fluffy white bun, and seasoned with a unique blend of spices topped with a signature pickle. The company's owner has also assumed a high degree of personalized control over the evolution of the company, which is unusual in a fast food enterprise (Chick-fil-A, 2010, Company histories).
External operating factors
Remote
On a macro level, the fact that America is still widely perceived as being in shaky economic straits could prove beneficial for Chick-fil-A's future health. People are going out to eat at fancy, sit-down restaurants far less. Eating a Chick-fil -- A is an ideal opportunity for people to enjoy an 'affordable luxury' in the form of a fast food chicken sandwich. Fast food is widely regarded as 'recession proof,' and often people turn to comfort food in hard times, like fried chicken. Fast food is cheap and filling, albeit not particularly nutritious (Kordares 2009).
Industry
Within the fast food industry, since the recession there has been a renewed focus on low-cost menu items. Despite highly-publicized efforts to encourage Americans to eat more healthfully, it was Dollar Menu sales of burgers, nuggets, and fries that enabled McDonald's to register a 5.4% sales increase during the height of the credit crisis (Kordares 2009). Healthy foods tend to cost more, even at fast food restaurants, and offer more caloric bang for every buck spent. Additionally, when people are stressed, they are biologically...
Sysco Corporation's Competitive Position Today External Environmental analysis General Environmental Analysis Demographic Segment Economic Segment Political/Legal Segment Socio-Cultural Segment Technological Segment Global Segment Summary of General Environment Analysis Driving forces Industry Analysis Description of the industry Industry dominant economic factors Market Size Market Growth Rate Industry Trends Summary of industry analysis Five Forces competitive analysis Threat of new entrants Power of Buyers Power of suppliers Threat of substitutes Intensity of rivalry Summary of five forces competitive analysis Competitive analysis Industry competitors Rivals anticipated strategic moves Summary of competitive analysis Key Success factors Internal analysis Organizational Analysis Corporate Mission Products and services Leadership Organizational culture Organizational
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