For example, most memos are now sent via email -- and many of the protocols of business English are often not followed when utilizing email -- which changes the standard of usage within the workplace. Similarly, with so much diversity, working from home, globalization, out-sourcing, and innovative managerial techniques in place, the use of email is almost a requirement; the use of text and smartphone email equally so; with video conferencing as a tool to save money and increase productivity important as well. The challenge, though, is twofold: how to keep a standard of appropriate mechanics (grammar, punctuation, spelling, format) with so many quick communication alternatives in business that do not engender formal writing? Second, many business users report feeling quite overwhelmed with texts, IMs, and emails and do not seem to be able to produce the high-quality work necessary without taking a retreat or turning off communication -- hardly the best solution for modern business. Important to note, though, is that English has evolved -- just think of the manner it was spoken during the Elizabethan Age, or even when the Constitution was written -- far more formal, far more rule oriented, far more precise on some ends, and certainly more the tool of the government and upper class than the great equalizer it has become. Indeed, the use of these electronic tools has likely done more to democratize and allow for transparency in the business world that at any other time in history. Certainly, interdepartmental policy can mitigate the manner in which these tools are allowed in the office; but who really has time to monitor email and IM in the course of the day, particularly when management is also receiving the same amount? We cannot change the evolution (and possible truncation) of language, but we can hold to standards of proper spelling and clear, concise writing...
However, each piece of electronic communication still displays one's writing skills and needs to be approached as such. Whether it is email, instant messaging, text messaging, podcasts, blocks, wikis, or even something as innocuous as Twitter, the written product for business is still the written product, and should be treated as such. Professional, proper grammar and syntax, clear, concise statements that follow a logical progression. If anything, it is more of a challenge for the user to refrain from colloquialisms and revert to slang in electronic communication than the printed word, yet even more important in order to retain a standard that is professional (Guffey and Loewry, 2010).
Mr. Masoni is now being prepared for his first trip to the United Kingdom and, as part of this preparation, he has been signed up for a course in business English. The first step in devising the course is that of conducting a language analysis through the following lenses: Job analysis The needs in terms of outcomes Target performance objectives Performance areas in terms of language Language analysis. The first step is that of understating the
In such an environment, linguistic knowledge can be acquired directly as tacit knowledge, without formalizing it as grammar rules or vocabulary lists. At the same time, scenario-based learning allows learners to focus on the target context of language usage (in our case -- business English communication), resulting in more student interest and involvement in the learning tasks. (Bin Baharum et al. 2007) There are of course negative aspects to consider
business leader would be an individual who, well trained and equipped with the knowledge and skills required to run a team of persons, would take the organization that has employed them from where it stands to a state of profit. A good manager must be able to run the company effectively and efficiently with all the tools at his disposal, including the team of innovative people. He must be
Limitations of the Research or Gaps A Critical Analysis of the Business Judgement Rule under the Australian Corporation Law There have been many large businesses which have collapsed unexpectedly to cause irreparable damage to the investors worldwide in recent years. The most recent and larger cases are those of the fall of the mighty U.S.-based Enron International and the Australian firm, HIH Insurance. These cases shook the faith of the stakeholders
2% of the population is younger than 14; 58.2% is aged between 15 and 64 and 3.6% is over the age of 65. This affect Giam's in a positive way as most of the population is properly aged to work The median age of the population is 20.2 years, with 19.9 years for men and 20.4 years for women The birth rate is of 29.85 births per 1000 individuals The death rate is
As a result, we expect to hit the market with premium pricing. The price point will also be set in accordance with the data gathered from our target market research. A promotional message will need to be finalized and an advertising agency selected in order to help us build our promotional campaign. The promotional message will vary depending on the target market, focusing on different elements of the product. Two
Our semester plans gives you unlimited, unrestricted access to our entire library of resources —writing tools, guides, example essays, tutorials, class notes, and more.
Get Started Now