Companies need to have that same kind of nervous system -- the ability to run smoothly and efficiently, to respond quickly to emergencies and opportunities, to quickly get valuable information to the people in the company who need it, the ability to quickly make decisions and interact with customers." (Gates, Introduction, Business at the speed of Thought)
Gates thus has developed the Microsoft philosophy, not simply as a computer technology and software system, but under an entire corporate philosophy of growth, research, and development that spurns pretension, and grabs the capitalist bull by the horns, making an effort to control all in its grasp. One reason for the ire Gates draws as a figure at the corporate 'mast,' however, might be that he embraces both corporate as well as computer culture in his persona. Before Gates, 'computer geeks' tended to be either government workers, not in private enterprise, or 'IBM clones,' in gray suits, receiving salaries and toeing the party line of a company run by others. Gates broke the mold, and tries to inspire others to do the same, just as he did with his negotiating strategy while developing BASIC as a program.
A wrote Business at the Speed of Thought to help business leaders understand how they can take advantage of the incredible changes taking place. I think business will change more in the next 10 years than it has in the last 50 and businesses that seize the opportunity and use digital tools to move information inside their enterprise, as well as to reach out to customers in new ways, they'll lead in this era." (Gates, Q&a, 2004) business and corporate culture, however, Gates admits, must always work hand in hand for any corporate empire to function.
Security Problems regarding Microsoft Technology
Criticisms of Microsoft's way of doing business remain, and also of the Microsoft mainframes itself. The anti-trust case before the Supreme Court excoriated Microsoft for its use of Internet browser technology that was incorporated into the software system, thus encouraging, it was alleged, new users to make use of Microsoft Internet Explorer, rather than 'exploring' other, non-Microsoft options. Also, security issues are of a concern. Gates himself admits, "ensuring that all these systems are reliable and secure will be a high priority for many years," for Microsoft. For instance, in developing its new "Windows XP," Microsoft trained 500,000 it professionals worldwide on security technology and best practices and included such services as Windows Update so that users could quickly distribute security patches across vast networks. (Gates, "The Enduring Magic of Software," Information Week, October 18, 2004)
Despite these innovations, however, Gates has acknowledged in a public 'internal email' published on the Microsoft website, that the spread of Internet hackers, perhaps many of them enterprising and computer obsessed young men like his former adolescent self, have "put new demands on it professionals and consumers to take preventative measures, and on the technology industry to continue to innovate and develop new solutions. "The kinds of threats are evolving too. Blaster, for example, hijacked individual computers, turning innocent users into unknowing and innocent worm propagators. These kinds of attacks," known as swarming attacks "that are coordinated to cause multiplied, cascading effects" have changed the...
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